· Born in Algeria in 1944, the product of five cultures, Berber, Arabic, French, Canadian and Quebecois

· Has lived in Quebec for more than 20 years

· Father of four young adults

· Holds an MBA and PhD in Management from HEC Montreal

· Professor at HEC Montreal; internationally recognized consultant and speaker

Prolific author, he received the Prix du livre d’affaires in 2003 for his book, La Stratégie de l'autruche.