In pictures: Passion for pickups on parade in Motown
Auto makers fuelling North America's love affair with trucks
The Ram Rebel debuts at media previews for the North American International Auto Show in Detroit Tuesday, Jan. 13, 2015.Paul Sancya/The Associated Press
The Ram Rebel.Paul Sancya/The Associated Press
The Ram Rebel.JONATHAN KNIGHT/AFP / Getty Images
The Ram Rebel.JONATHAN KNIGHT/AFP / Getty Images
Inside the Ram Rebel.MARK BLINCH/Reuters
The new Ford F-150 Raptor is introduced at the 2015 North American International Auto Show in Detroit, Michigan, January 12, 2015.GEOFF ROBINS/AFP / Getty Images
Inside the Ford F-150 Raptor.MARK BLINCH/Reuters
Ford F-150 Raptor.MARK BLINCH/Reuters
Ford F-150 Raptor.MARK BLINCH/Reuters
A Hyundai Santa Cruz crossover truck concept vehicle is unveiled during the 2015 North American International Auto Show in Detroit on Monday, Jan. 12, 2015.Daniel Acker/Bloomberg
Hyundai Santa Cruz crossover truck concept.Carlos Osorio/The Associated Press
Hyundai Santa Cruz crossover truck concept.REBECCA COOK/Reuters
The new Toyota Tacoma truck is unveiled during the North American International Auto Show, Monday, Jan. 12, 2015 in Detroit.Carlos Osorio/The Associated Press
Toyota Tacoma.JEWEL SAMAD/AFP / Getty Images
Toyota Tacoma.JEWEL SAMAD/AFP / Getty Images
Nissan shows off the new Titan XD pickup during the media preview at the North American International Auto Show on January 12, 2015 in Detroit.Scott Olson/Getty Images
Nissan Titan XD pickup.Tony Ding/The Associated Press
Inside the Nissan Titan XD pickup.MARK BLINCH/Reuters