Okay, so investors have found something that excites them about Apple Inc.'s new iPad: The price.
Apple's shares, which had been wallowing in negative territory after the company unveiled its new tablet device, jumped more than 3 per cent as soon as Apple revealed that it planned to sell the iPad starting at $499 (U.S.). Industry watchers had been speculating that it would sell for anything from $600 to $1,000.
Apple's stock reached nearly $210 on the Nasdaq Stock Market, before retreating from those peaks. But it's pretty clear that in the eyes of investors, the iPad is going to find a lot more willing consumers at the $500 price point than many had been thinking - and that suddenly made the product announcement much more palatable.
