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Press release from Business Wire

Zebra Technologies Introduces New Self-Service Kiosk Printer to Improve Customer Satisfaction and Lower Operational Costs

<p class=' bwtextaligncenter'> <i>New KR403™ kiosk receipt printer provides unmatched reliability for maximum printer uptime</i> <i>& reduced maintenance</i> </p> <p class=' bwtextaligncenter'> </p>

Thursday, April 15, 2010

Zebra Technologies Introduces New Self-Service Kiosk Printer to Improve Customer Satisfaction and Lower Operational Costs08:00 EDT Thursday, April 15, 2010 LINCOLNSHIRE, Ill. (Business Wire) -- Zebra Technologies Corporation (Nasdaq: ZBRA), a global leader in specialty printing and automatic identification solutions, announces the release of the KR403 kiosk receipt printer, the first product in its new KR400™ series. The new KR403 offers a range of printing solutions for self-service customer kiosks and can be utilized to solve a number of application needs such as couponing, bill pay and self-ordering at delicatessens and restaurants. Designed for quick and easy integration, the KR403 has a compact footprint ideal for space-restricted applications while also offering a wide range of printer and media mounting configurations. It also includes expanded memory, increased driver support and Zebra Programming Language command language that allows for expanded integration capabilities. The KR403 is the only kiosk printer on the market offering Unicode-compliant encoding for international character printing and has the most fonts and bar code sets than any kiosk printer – including GS1 barcodes required in retail. “Kiosks are the best option for staff-constrained retailers focusing on implementing new initiatives to increase customer loyalty and satisfaction,” said Michael Eneberg, product manager for Zebra Technologies. “Zebra has recognized the increase in demand from both retailers and customers for self-service applications to improve store efficiencies, and created the KR400 series to facilitate those companies looking to invest in this growing trend.” Addressing critical business problems such as limited time and resources, Zebra's new KR403 kiosk receipt printer offers users a flexible solution for kiosks, providing reliability, durability, minimal maintenance and ease of use. Benefits by industry include: Retail: Printing transactional receipts to be used for couponing, food ordering, recipes and product information, all making the customer experience a more personalized store visit. Employee self-service and HR related functions are ideal applications as well. Services: Utilized for informational solutions such as payment transactions, hotel check-in, trip planning and easy bill pay, the service industry streamlines processes through this product with a cost-effective solution. Transportation: Depended on to reduce customer wait times, the KR403 can facilitate parking receipts, information access and payment transactions, saving organizations time and money. The KR403 also boasts ROI-increasing capabilities that prevent paper jams to facilitate maximum printer uptime and reduced maintenance, such as the looping presenter, and a retract-and-retain function to protect customers' private information by retracting any printouts left behind. Automatic remote alerts also proactively perform diagnostic tests to help keep the kiosk up and running. Available in North America, Latin America, Europe, the Middle East and Africa immediately, the Zebra KR403 kiosk receipt printer will be sold primarily through Zebra's vast network of channel partners. For more information, please call +1 800 452 4056 or visit www.zebra.com. About Zebra Technologies Zebra Technologies Corporation (NASDAQ: ZBRA) provides the broadest range of innovative technology solutions to identify, track, and manage the deployment of critical assets for improved business efficiency. Zebra's products include reliable on-demand printers and state-of-the-art software and hardware solutions utilizing a wide array of automatic identification technologies. By enabling improvements in sourcing, visibility, security and accuracy, Zebra helps its customers to put the right asset in the right place at the right time. Zebra serves more than 90 percent of Fortune 500 companies worldwide. For more information about Zebra's solutions, visit http://www.zebra.com. Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6201989&lang=en