The Globe and Mail

Go to the Globe and Mail homepage

Jump to main navigationJump to main content

Press release from CNW Group

CWB partners with local charities to offer The Greater Interest GIC®

Tuesday, September 21, 2010

CWB partners with local charities to offer The Greater Interest GIC®12:14 EDT Tuesday, September 21, 2010 EDMONTON, Sept. 21 /CNW/ - Canadian Western Bank (CWB or the 'Bank') is now offering The Greater Interest GIC(®) until October 31, 2010 through its branch locations across Western Canada. Last year, The Greater Interest GIC(®) campaign generated over $300,000 in donations for local children's charities. This year, CWB has broadened the distribution of its community-based GIC product by introducing the Key Giving GIC(®), which is available to clients across Canada though CWB's Internet banking division Canadian Direct Financial (CDF) "We had tremendous response to The Greater Interest GIC(®) in 2009 which prompted us to re-launch the campaign this year with the added offering of the Key Giving GIC(®)," says Peter Morrison, CWB's Vice President of Marketing and Product Development. "These banking products offer our clients a very competitive return on their guaranteed investments while helping children's charities across the nation. Our campaign goal for 2010 is to generate enough deposits to exceed the donation made last year." Between September 1, 2010 and October 31, 2010, based on every dollar CWB clients invest in The Greater Interest GIC(®), CWB will make a donation of 1/8% back into the community where the deposits were raised. Donations will be made to local Big Brothers Big Sisters chapters across Western Canada, and in the case of Edmonton and the surrounding area, to the local Youth Emergency Shelter Society. Based every dollar Canadian Direct Financial clients invest in the Key Giving GIC(®), CDF will make a donation of 1/8% to the national chapter of Big Brothers Big Sisters. Refer to for additional information about The Greater Interest GIC(®). About Canadian Western Bank Group Canadian Western Bank offers highly personalized service through 37 branch locations and is the largest Canadian owned bank headquartered in Western Canada. The Bank specializes in mid-market commercial lending and offers a full complement of personal banking services. Trust services are provided through the Bank's wholly owned subsidiaries, Canadian Western Trust Company and Valiant Trust Company. Canadian Direct Insurance Incorporated is a wholly owned subsidiary providing auto and home insurance to customers in British Columbia and Alberta. The common shares of Canadian Western Bank are listed on the Toronto Stock Exchange under the trading symbol 'CWB'.  Refer to for additional information. For further information: <table valign="top" border="0"><tr><td valign="top" align="left">Peter Morrison       </td> <td valign="top" align="left">Kirby Hill, CFA</td></tr> <tr><td valign="top" align="left">Vice President       </td> <td valign="top" align="left">Director</td></tr> <tr><td valign="top" align="left">Marketing & Product Development    </td> <td valign="top" align="left">Investor & Public Relations</td></tr> <tr><td valign="top" align="left">Phone: (780) 423-8892      </td> <td valign="top" align="left">Phone: (780) 441-3770</td></tr> <tr><td valign="top" align="left">E-mail: <a href=""></a>     </td> <td valign="top" align="left">E-mail: <a cr="true" href=""></a></td></tr></table>