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Press release from Business Wire

Zebra Technologies Announces Ashley Ford as Vice President of North America Sales, Specialty Printing Group

<p class=' bwalignc'> <i>New Vice President to lead North American Sales Division</i> </p>

Tuesday, October 12, 2010

Zebra Technologies Announces Ashley Ford as Vice President of North America Sales, Specialty Printing Group09:00 EDT Tuesday, October 12, 2010 LINCOLNSHIRE, Ill. (Business Wire) -- Zebra Technologies Corporation (Nasdaq: ZBRA), a global leader in specialty printing and automatic identification solutions, today announced that Ashley Ford has been appointed vice president for sales in North America for the Specialty Printing Group (SPG). “Ashley's extensive knowledge of Zebra's business and proven track record strengthening our EMEA business make him a natural fit to our North American management team,” said Mike Terzich, senior vice president, Global Sales & Marketing, SPG. “We are thrilled to have his expanding input as we look to grow our business and broaden our channel network.” Since joining Zebra in 2005, Ford has successfully led the company's overall sales and go-to-market and business development strategy for EMEA. He has also implemented and managed the geographic expansion of Zebra's business in the EMEA region by developing core territories and penetrating new geographies and channels. In his new role, Ford will be responsible for building upon Zebra's successful and industry leading multi-channel sales model as well as, further extending Zebra into new growth vertical markets and applications. “Our growth potential and exceptional reputation in North America create exciting prospects for Zebra,” said Ford. “I'm looking forward to engaging with our entire community of channel partners, ISVs and strategic business partners to identify the most compelling market opportunities for Zebra's products and solutions.” Prior to joining Zebra, Ford held senior sales and channel management positions within the IT, printing and communications industries with major organizations such as Samsung Electronics, Xerox Europe and AST Computer Europe. He brings over 15 years of experience to his new role with background in managing channel sales teams and developing sales channels and strategies across a wide swath of markets and industries. Ford has an educational background in Mechanical Engineering, specifically in the field of Thermodynamics and Metallurgy. About Zebra Technologies Zebra Technologies Corporation (Nasdaq: ZBRA) provides the broadest range of innovative technology solutions to identify, track, and manage the deployment of critical assets for improved business efficiency. Zebra's core technologies include reliable on-demand printer and state-of-the-art software and hardware solutions. By enabling improvements in sourcing, visibility, security and accuracy, Zebra helps its customers to put the right asset in the right place at the right time. Zebra serves more than 90 percent of Fortune 500 companies worldwide. For more information about Zebra's solutions, visit