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Press release from CNW Group

Great-West Lifeco makes available updated 2010 Supplemental Information Package

Thursday, April 07, 2011

Great-West Lifeco makes available updated 2010 Supplemental Information Package11:54 EDT Thursday, April 07, 2011TSX: GWOWINNIPEG, April 7, 2011 /CNW/ - Great-West Lifeco Inc. (TSX:GWO) today made available a 2010 Supplemental Information Package updated for: << 1. Adoption of International Financial Reporting Standards (IFRS); 2. Implementation of a new Capital Allocation methodology; and 3. Realignment of the business units which comprise the Canadian segment. >>The updated Supplemental Information Package and an accompanying slide presentation are available on Great-West Lifeco's website at: Lifeco Inc. is a financial services holding company with interests in the life insurance, health insurance, retirement savings, investment management and reinsurance businesses. Lifeco has operations in Canada, the United States, Europe and Asia through The Great-West Life Assurance Company, London Life Insurance Company, The Canada Life Assurance Company, Great-West Life & Annuity Insurance Company and Putnam Investments, LLC. Lifeco and its companies have $484 billion in assets under administration, and are members of the Power Financial Corporation group of companies.Assets as reported at December 31, 2010For further information: David Doyle, CFA, Assistant Vice-President, Corporate Finance, 204.946.8148