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Press release from CNW Group

DHX MEDIA LICENSES OVER 75 HOURS OF PROGRAMMING TO BBC KIDS IN CANADA

Wednesday, July 06, 2011

DHX MEDIA LICENSES OVER 75 HOURS OF PROGRAMMING TO BBC KIDS IN CANADA07:30 EDT Wednesday, July 06, 2011www.dhxmedia.comTSX: DHXHALIFAX, July 6, 2011 /CNW/ - DHX Media (TSX: DHX), a leading international producer and distributor of mainly children's television programming and interactive content, is pleased to announce that the company has signed a package deal for licenses to four TV series with BBC Kids in Canada. The channel, now operated by Knowledge Network, has acquired over 75 hours of animation and live-action factual programming from the DHX Media library including animated series Olliver's Adventures, D'Myna Leagues,What About Mimi? and Yakkity Yak alongside the factual show Be the Creature.Craig McGillivray, Territory Manager at DHX Media said: "Alongside interest in our new programming, we are seeing a considerable demand in the marketplace for package deals from our library, as highlighted by this sale to BBC Kids. The channel has committed to a significant number of programming hours from our extensive catalogue of established content."About DHX Media Ltd.DHX Media Ltd. is a leading international producer and distributor of television programming and interactive content with an emphasis on children, family and youth markets. DHX Media Ltd. shares are listed on the TSX, the Toronto Stock Exchange. DHX Media has offices in Toronto, Halifax, Vancouver and Los Angeles and has a growing library of over 2,300 half-hours of mostly children's and youth-oriented properties from own and third party producers. Live action series include That's So Weird and How to Be Indie alongside animated series such as Yo Gabba Gabba!,Animal Mechanicals, Franny's Feet, Kid vs Kat, dirtgirlworld, and new preschool show Rastamouse. www.dhxmedia.comDisclaimerThis press release contains forward looking statements with respect to the Company. Although the Company believes that the expectations reflected in such forward looking statements are reasonable, such statements involve risks and uncertainties and are based on information currently available to the Company. Actual results may differ materially from those expressed or implied by such forward looking statements. Factors that could cause actual results or events to differ materially from current expectations, among other things, include risks related to market factors, customer contract interpretation, application of accounting policies and principles, and production related risks, and other factors discussed in materials filed with applicable securities regulatory authorities from time to time including matters discussed under "Risk Factors" in the Company's short form prospectus dated April 9, 2010 and in the Company's Amended Annual Information Form incorporated by reference therein. These forward-looking statements are made as of the date hereof, and the Company assumes no obligation to update or revise them to reflect new events or circumstances.For further information: DHX Media Ltd. David A. Regan - EVP, Corporate Development & IR   +1 902-423-0260