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Press release from CNW Group

Second Cup Announces Quarterly Dividend

Thursday, August 04, 2011

Second Cup Announces Quarterly Dividend09:07 EDT Thursday, August 04, 2011MISSISSAUGA, ON, Aug. 4, 2011 /CNW/ - The Second Cup Ltd. ("Second Cup" or the "Company") announced that its Board of Directors approved a quarterly dividend of $0.15 per common share for the quarter ended July 2, 2011, payable on August 31, 2011 to shareholders of record at the close of business on August 17, 2011. The dividend will be considered an eligible dividend for income tax purposes.About Second Cup®Founded in 1975, Second Cup® is Canada's largest specialty coffee franchisor, operating more than 350 cafés across the country. As a proudly Canadian company, Second Cup celebrates its franchisees' local ownership, and prioritizes the support of local businesses through daily deliveries from neighbourhood partners. Committed to caring for every guest, all 5,000 associates of Second Cup are Trusted Coffee Experts™ who sell 1,000,000 coffee and tea beverages every week. For more information, please visit www.secondcup.com.For further information: please contact Robert Masson, Chief Financial Officer, (905) 362-1824 or  investor@secondcup.com.