Press release from Business Wire
Staples, DoSomething.org and the Stars of Pretty Little Liars Shine the Spotlight on Giving Back
<p class='bwalignc'> <i><b>4</b></i><sup><i><b>th</b></i></sup><i><b> Annual “Staples for Students” National Volunteer Event Benefits Students in Need</b></i> </p>
Monday, August 08, 2011
Staples, DoSomething.org and the Stars of Pretty Little Liars Shine the Spotlight on Giving Back07:47 EDT Monday, August 08, 2011
LOS ANGELES (Business Wire) -- Staples(Nasdaq: SPLS) and DoSomething.org stuffed backpacks in style last
night as celebrities, including the stars from ABC Family's hit show Pretty
Little Liars, along with Teen Choice Awards performer Jason Derulo,
actress Olivia Munn and actor Nolan Gould joined teen volunteers to fill
hundreds of backpacks with school supplies for students in Los Angeles.
Singer/songwriter JoJo performed at the event. The Staples for Students
celebrity school supply event at the Globe Theater at Universal followed
yesterday's Teen Choice Awards and shined the spotlight on the
season-long campaign that gets school supplies in the hands of students.
Actresses and Staples for Students Spokespeople Ashley Benson (l) and Shay Mitchell (r) pose on the red carpet. (Photo: Business Wire)
“I can't think of a better way for Young Hollywood to come together and
rally fellow teens to support the Staples for Students campaign which is
so important to us all,” said Shay Mitchell of Pretty Little Liars.
As part of this fourth annual campaign, Staples will also provide 4,500
backpacks filled with supplies totaling more than $125,000 to Boys &
Girls Club members in communities affected by this year's devastating
tornadoes, including Tuscaloosa, Ala.; Joplin, Mo. and Springfield,
Mass. so children in those hard-hit areas can go back to school with the
supplies they need to succeed and achieve great futures.
“These young Hollywood stars exemplify the spirit of our Staples for
Students campaign, which we hope inspires teens all over the country to
do something,” said Christine Mallon, vice-president of retail marketing
at Staples. “Staples
stores will continue to collect school supplies through
mid-September to benefit students in need around the country, and we
encourage our customers and the community to get involved.”
EDITORIAL NOTE: For HD video footage of this event,
please download from the following link:
https://rcpt.yousendit.com/1189676149/42895187087238ec967a9bba0c8ce6fe
The stars of Pretty Little Liars --Lucy Hale, Troian Bellisario,
Ashley Benson and Shay Mitchell -- teamed up with DoSomething.org and
Staples to encourage young people to make a difference this summer by
collecting school supplies that benefit local students. The actresses
are starring in this year's DoSomething.org public service announcement
(PSA) airing on television and radio stations nationwide, generating
excitement online through www.staplesforstudents.org,
and appearing in signs at Staples stores.
There is still plenty of time for parents and teens to get involved in
this year's program by visiting any Staples store from now until
September 17 to drop off new school supplies or make a donation at the
register with 100 percent of the proceeds benefiting local students.
Teens can also visit www.staplesforstudents.org
to get further involved in the following ways:
Request an Action Kit: Students can get tips, resources, and
flyers on running their own school supply drives in their
neighborhoods.
Text SUPPLIES to 38383: Students will receive more information
on how to begin their own school supply drive or find their nearest
Staples drop-off location (standard text messaging rates apply).
Pick Your Pretty Little Liar: When teens log-on and select
their favorite star from the campaign, $1 will be donated by Staples
to the cause and in turn, teens will get exclusive behind-the-scenes
details from the actresses.
Check in on Foursquare: Teens who check-in at any Staples store
on Foursquare will also have a $1 donated on their behalf by Staples
to the campaign.
Since 2008, Staples and DoSomething.org have helped to raise nearly $2
million and have donated hundreds of thousands in school supplies for
students throughout the country. Past celebrity supporters include
singers Jordin Sparks, Ciara and Twilight star Nikki Reed.
About DoSomething.org
DoSomething.org is one of the largest organizations in the US that helps
young people rock causes they care about. A driving force in creating a
culture of volunteerism, DoSomething.org is on track to activate two
million young people in 2011. By leveraging the web, television, mobile,
and pop culture, DoSomething.org inspires, empowers and celebrates a
generation of doers: teenagers who recognize the need to do something,
believe in their ability to get it done, and then take action. Plug in
at www.DoSomething.org.
About Staples:
Staples is the world's largest office products company and a trusted
source for office solutions. The company provides products, services and
expertise in office supplies, copy & print, technology, facilities and
breakroom, and furniture. Staples invented the office superstore concept
in 1986 and now has annual sales of $25 billion, ranking second in the
world in eCommerce sales. With 90,000 associates worldwide, Staples
operates in 26 countries throughout North and South America, Europe,
Asia and Australia, making it easy for businesses of all sizes, and
consumers. The company is headquartered outside Boston. More information
about Staples (Nasdaq: SPLS) is available at www.staples.com/media.
Follow Staples on Twitter at http://www.twitter.com/staplestweets
and on Facebook at http://www.facebook.com/staples.
Follow DoSomething.org on Twitter at @dosomething and on Facebook at http://www.facebook.com/dosomething
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6822473&lang=en
Staples, Inc.Jackie Guzman, 561-998-1995jguzman@tilsonpr.comorKaren
Pevenstein, 508-253-0879karen.pevenstein@staples.com
