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Press release from PR Newswire

Orville Redenbacher's® Gourmet® Popping Corn Introduces New Orville Redenbacher's® Flavors

Wednesday, September 21, 2011

Orville Redenbacher's® Gourmet® Popping Corn Introduces New Orville Redenbacher's® Flavors10:00 EDT Wednesday, September 21, 2011Shakable Toppings Let Popcorn Lovers Sprinkle on the FlavorOMAHA, Neb., Sept. 21, 2011 /PRNewswire/ -- Orville Redenbacher's® Gourmet® Popping Corn, a brand of ConAgra Foods, is shaking up microwave popcorn by adding a flavorful twist to one of America's favorite snack foods. The leading popcorn brand has introduced Orville Redenbacher's Flavors, individually wrapped bags of the brand's beloved microwave popcorn that each come with a separate seasoning packet, allowing users to sprinkle on just the right amount of flavor ? in White Cheddar, Extra Cheese, or Sea Salt and Vinegar varieties.  And since popcorn is a good source of fiber and made with 100 percent whole grain, it's a snack the whole family can feel good about while customizing to their own personal tastes."Orville Redenbacher's has been popping up fresh, delicious popcorn for decades," said Jesse Spungin, vice president for Orville Redenbacher's. "We've found consumers more than ever want to control the flavor of their food. That's why we're excited to introduce Orville Redenbacher's Flavors as the latest creation that lets popcorn lovers customize the flavor of their favorite snack." Whether it's for kids or for grown-ups, Orville Redenbacher's Flavors twists up snack time ? or anytime the craving for a salty snack strikes:Keep the crew excited about family game night by serving a post-dinner treat of Orville Redenbacher's Flavors Extra Cheese popcorn and root beer floats. Who needs potato chips? Add some whole-grain to the next family cookout by serving Orville Redenbacher's Flavors Sea Salt and Vinegar popcorn alongside hot dogs and raspberry lemonade.Serve Orville Redenbacher's Flavors White Cheddar popcorn with red wine for a twist on the usual cheese and crackers tray at an upcoming cocktail party.Enjoying new Orville Redenbacher's Flavors is easy ? just pop the delicious and fluffy snack by following the package directions, open seasoning packet and sprinkle over popcorn as desired. Close popcorn bag, shake until flavor is distributed evenly, open and enjoy! Orville Redenbacher's® Flavors retails for $1.19 to $1.29 for individually wrapped, single 3.24 oz bags and is now available at select food and mass retail outlets. About ConAgra FoodsConAgra Foods, Inc., (NYSE: CAG), is one of North America's leading food companies, with brands in 97 percent of America's households. Consumers find Banquet, Chef Boyardee, Egg Beaters, Hebrew National, Hunt's, Marie Callender's, Orville Redenbacher's, PAM, Peter Pan, Reddi-wip, Slim Jim, Snack Pack and many other ConAgra Foods brands in grocery, convenience, mass merchandise and club stores. ConAgra Foods also has a strong business-to-business presence, supplying frozen potato and sweet potato products as well as other vegetable, spice and grain products to a variety of well-known restaurants, foodservice operators and commercial customers. For more information, please visit us at www.conagrafoods.com.SOURCE ConAgra Foods, Inc.For further information: Genevieve Mazzeo, ConAgra Foods, +1-402-240-6864, Genevieve.Mazzeo@conagrafoods.com; or Jennifer Noncek, Edelman, +1-312-240-3130, Jennifer.Noncek@edelman.com