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Press release from Business Wire

Dubai World Trade Centre (DWTC) Ensures Secure Mobile Access for Visitors and Corporate Tenants With Aruba MOVE Architecture

<p class='bwalignc'> <i>Middle East's top business destination unifies networks with Aruba 802.11n network for secure, scalable and reliable mobile access</i> </p>

Monday, October 10, 2011

Dubai World Trade Centre (DWTC) Ensures Secure Mobile Access for Visitors and Corporate Tenants With Aruba MOVE Architecture08:00 EDT Monday, October 10, 2011 DUBAI, United Arab Emirates (Business Wire) -- The Dubai World Trade Centre (DWTC), the region's premier event organizer and operator of the largest exhibition venue in the Middle East is supplying secure wireless network service to its visitors and residents with an 802.11n network based on the Aruba Mobile Virtual Enterprise (MOVE) architecture. “The criticality of secure, reliable mobile access in this region cannot be overstated,” said Usama Nouri, Manager, Network and Security at DWTC. “As the region's premiere conference and business destination, we needed an access network that would handle the large volumes of voice and video traffic that our events and corporate tenants generate, and that would allow those bandwidth-intensive applications to be simultaneously delivered to large numbers of mobile devices such as smartphones and tablets. The 802.11n Aruba network, based on the Aruba MOVE architecture, stood well apart from the others in our assessments. We are very pleased with its performance, and will continue to build it out as our needs and those of our visitors continue to grow.” Since it's inauguration in 1979, DWTC has played a critical role in the growth of international trade for the Middle East region. From the landmark 39-storey Trade Centre Tower, to the region's largest purpose-built complex for events and exhibitions, DWTC has become the epicentre for business tourism in the region. With over 30 years of expertise in the events and exhibitions industry, DWTC expertly organises global events and manages premium venues, as well as develops dynamic commercial environments and provides world-class hospitality. Most of all, DWTC delivers unique and unparalleled customer experiences. DWTC provides the foundation for the region's rapidly expanding events sector through world class infrastructure, facilities and services with more than one million square feet of covered exhibition space. The leading gateway between East and West for global industries, DWTC's diverse calendar of events includes key sectors such as healthcare, education, aviation, ICT (Information & Communication Technology), construction, food, trade & logistics. The centre has won the World Travel Awards (WTA) Leading Meetings & Conference Centre award for eleven consecutive years and played host to 1.4 million visitors in 2010. To handle this crush of user devices and data traffic, the centre deployed an Aruba network consisting of Aruba 802.11n AP-105s, AP-124s, AP-175s and Aruba 3600 Series controllers with Airwave management, also from Aruba. The network, based on the Aruba MOVE architecture, is context-aware, taking each user's device, location and application into account when applying access, security and management policies over the network. This helps DWTC ensure secure connectivity for tablets and smartphones, as well as application performance and network reliability. MOVE enables network rightsizing for mobility, allowing access networks to be built at a fraction of the cost of traditionally overprovisioned and undersubscribed Ethernet-switch based access networks. “DWTC represents the best that the region has to offer in terms of business and guest accommodations, and provides unsurpassed services and amenities,” said Ammar Enaya, Regional Director for Aruba Middle East. “We are extremely pleased that the centre picked Aruba to help them ensure that they maintain their top-destination rankings and overall reputation for excellence.” About Aruba Networks, Inc. Aruba Networks is a leading provider of next-generation network access solutions for the mobile enterprise. The company's Mobile Virtual Enterprise (MOVE) architecture unifies wired and wireless network infrastructures into one seamless access solution for corporate headquarters, mobile business professionals, remote workers and guests. This unified approach to access networks dramatically improves productivity and lowers capital and operational costs. Listed on the NASDAQ and Russell 2000® Index, Aruba is based in Sunnyvale, California, and has operations throughout the Americas, Europe, Middle East, and Asia Pacific regions. To learn more, visit Aruba at For real-time news updates follow Aruba on Twitter and Facebook. © 2011 Aruba Networks, Inc. Aruba Networks' trademarks include the design mark for AirWave, Aruba Networks®, Aruba Wireless Networks®, the registered Aruba the Mobile Edge Company logo, the registered AirWave logo, Aruba Mobility Management System®, Mobile Edge Architecture®, People Move. Networks Must Follow®, RFProtect®, Green Island®. All rights reserved. All other trademarks are the property of their respective owners. Aruba NetworksWilson Craig, +1-408-516-6182Director, Corporate