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Press release from Marketwire

GuestLogix' Onboard Retail Solution 'Goes Live' with Hong Kong Airlines and Hong Kong Express to Power New Onboard Duty Free Program

GuestLogix Expands Footprint into Asia-Pacific Region Through Partnership with Pioneer of Airline Concession Operations, Inflight Sales Group

Monday, October 17, 2011

GuestLogix' Onboard Retail Solution 'Goes Live' with Hong Kong Airlines and Hong Kong Express to Power New Onboard Duty Free Program07:00 EDT Monday, October 17, 2011TORONTO, ONTARIO--(Marketwire - Oct. 17, 2011) - GuestLogix Inc. (TSX:GXI) ("GuestLogix" or the "Company"), the leading global provider of onboard store technology to airlines and the passenger travel industry, today announced the launch of its onboard retail technology platform to support new onboard duty free programs for Hong Kong Airlines and Hong Kong Express Airways in conjunction with Inflight Sales Group ("ISG"), Asia-Pacific's largest third-party onboard duty free service provider. The two sister airlines provide services between Hong Kong and over 30 cities in Asia and Europe."The launch of our retail technology platform onboard Hong Kong Airlines and Hong Kong Express Airways demonstrates our continued success in penetrating the Asia-Pacific market and the adoption of our solution by airlines in that region," said Tom Douramakos, President and CEO of GuestLogix. "We are thrilled that this signed customer has gone live, which translates into revenue growth for the Company," he added."Our partnership with GuestLogix will allow us to better serve our airline clients in Asia so that they can enhance their existing onboard retail operations and drive new ancillary revenues," said Tony Detter, ISG Managing Director. "We look forward to a successful partnership and future deployments onboard ISG's other client airline carriers." GuestLogix onboard retail technology provides ISG with point-of-sale (POS) handheld devices to accept cash, card payments and also software to manage promotions, sales, cash, payment processing, and inventory. "ISG pioneered the onboard duty-free retail category and it is once again breaking new ground in harnessing the power of technology to create a seamless relationship for passengers, offering them products and services that enhance their travel experience," added Mr. Douramakos.For media enquiries about this deployment, please contact Ruth Morayniss at 416-987-7057, or rmorayniss@guestlogix.com. About GuestLogix GuestLogix Inc. is the leading global provider of onboard store technology and merchandising solutions, which help airlines and other travel operators create, manage, and control onboard retail environments tailored to their needs and their passengers. Serving approximately 90% of the North American airline passenger traffic and 40% of the global airline passenger traffic, GuestLogix has become a trusted onboard transaction processing partner to airlines around the world. The Company's global headquarters and centre for product innovation is located in Toronto, Canada with regional head offices around the globe including GuestLogix USA, serving the Americas, located in Dallas, Texas, GuestLogix Europe, located in London, UK, serving Europe, Middle East and Africa, and a sales and support office located in Singapore, serving Asia Pacific. Logistics centres are situated in Toronto, Dallas, London and Seoul with a software development centre located in India. GuestLogix is publicly traded on The Toronto Stock Exchange (GXI.T). More information is available at www.guestlogix.com. Forward-Looking Statements This news release includes certain forward-looking statements that are based upon current expectations, which involve risks and uncertainties associated with GuestLogix' business and the environment in which the business operates. Any statements contained herein that are not statements of historical facts may be deemed to be forward-looking, including those identified by the expressions "anticipate", "believe", "plan", "estimate", "expect", "intend", and similar expressions to the extent they relate to the Company or its management. The forward-looking statements are not historical facts, but reflect GuestLogix' current expectations regarding future results or events. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations, including the matters discussed under "Risks and Uncertainties" in the Filing Statement filed on July 14, 2011 with the regulatory authorities. GuestLogix assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those reflected in the forward-looking statements. ©2011 GuestLogix. All Rights Reserved. ®OnTouch is a trademark of GuestLogix Inc. and is registered in the United States and may be pending or registered in other countries. All other trademarks and trade names are the property of their respective owners. FOR FURTHER INFORMATION PLEASE CONTACT: GuestLogixMedia Relations:Ruth Morayniss416-987-7057rmorayniss@guestlogix.comORTMX EquicomInvestor Relations:Kristen Dickson416-815-0700 ext. 273kdickson@equicomgroup.com