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Press release from Business Wire

Campbell to Kick off “Make a Difference Week” at Holy Name School in Camden

<p class='bwalignc'> <b>Approximately 1,200 Employees Expected to Participate in Week-Long Effort Focusing on Reducing Hunger and Childhood Obesity in Southern New Jersey</b> </p> <p class='bwalignc'> </p>

Friday, October 21, 2011

Campbell to Kick off “Make a Difference Week” at Holy Name School in Camden08:30 EDT Friday, October 21, 2011 CAMDEN, N.J. (Business Wire) -- Campbell Soup Company (NYSE: CPB) announced it is gearing up for the fifth annual “Make a Difference Week,” the company's annual week of service, taking place Saturday, Oct. 22 through Saturday, Oct. 29. Approximately 1,200 employees are expected to participate in 90 volunteer projects throughout the week. Campbell's executive leadership team will kick off “Make a Difference Week” on Monday, Oct. 24, at Holy Name School in Camden where they will help prepare and serve lunch to students. Campbell chefs will create the menu using “Campbell's” products and fresh ingredients. Volunteers also will participate in the Coordinated Approach to Child Health (CATCH) program put on by the Y which will include leading physical activities for the students.   WHO:   Denise Morrison, President and CEO, Campbell Soup Company and other members of Campbell's executive leadership team Campbell's Certified Master Chef Tom Griffiths and Chef Tom Frain   WHAT: Campbell executives will prepare and serve lunch to students and will lead physical activities for the youth   WHEN: Monday, Oct. 24, 2011 10:00 a.m. – 12:00 p.m.   WHERE: Holy Name School 700 N. 5th Street Camden, NJ 08102 Over the course of the week Campbell employees will participate in projects ranging from sorting and boxing food at the Food Bank of South Jersey, MANNA and Philabundance in Philadelphia; prepping community gardens with the Camden Children's Garden; gleaning produce for donation at a local farm with New Jersey Farmers Against Hunger; installing a new playground for the New Life Community Development Corporation and much more. Campbell expanded national “Make a Difference Day” to “Make a Difference Week” five years ago after a record number of employees expressed interest in volunteering. This year, projects will continue to focus on the company's commitment to reducing hunger and childhood obesity in its hometown communities. “Make a Difference Day,” the largest day of volunteer service in the United States, is held annually on the fourth Saturday of October. Campbell has been participating in the day for more than 25 years and was previously recognized as having one of the top 10 volunteer projects in the country. About Campbell Soup Company Campbell Soup Company is a global manufacturer and marketer of high-quality foods and simple meals, including soup and sauces, baked snacks and healthy beverages. Founded in 1869, the company has a portfolio of market-leading brands, including “Campbell's,” “Pepperidge Farm,” “Arnott's” and “V8.” Through its corporate social responsibility program, the company strives to make a positive impact in the workplace, in the marketplace and in the communities in which it operates. Campbell is a member of the Standard & Poor's 500 and the Dow Jones Sustainability Indexes. For more information, visit Bellevue CommunicationsSusan Buehler(215) 893-4284orCampbell Soup CompanyAmanda Bauman(856) 342-5264(215) 756-7971 (cell)