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Press release from Business Wire

Ten Lucky Campbell's® Chunky™ Facebook Fans to Win Trips to Super Bowl XLVI

<p class='bwalignc'> <b>Super Bowl XLVI Trips Awarded From Nov. 8 to Dec. 10</b> </p>

Monday, November 07, 2011

Ten Lucky Campbell's® Chunky™ Facebook Fans to Win Trips to Super Bowl XLVI16:30 EST Monday, November 07, 2011 CAMDEN, N.J. (Business Wire) -- Campbell Soup Company (NYSE: CPB) today announced that ten football fans will have a chance to win a trip for two to attend Super Bowl XLVI in Indianapolis by entering the Campbell's® Chunky™ Super Bowl XLVI Sweepstakes, which is being exclusively offered on the Chunky soup brand's Facebook page (Facebook.com/Chunkysoup). Each prize package will include a pair of tickets to the game, four nights of hotel accommodations, airfare and ground transportation and more. Prize packages (10 total) will be awarded twice a week between Nov. 8 and Dec. 10, 2011. “Football fans love Chunky soup and they are also big fans of Facebook. The Chunky Super Bowl XLVI Sweepstakes combines the engagement of our Chunky Facebook community with the excitement of Super Bowl XLVI,” said Mark Materacky, Senior Brand Manager, Campbell's Chunky Soup & Chili. “The Chunky brand connects with more than 100,000 loyal fans that follow our brand on Facebook, but we want to take this engagement to a new level for these fans, and the millions of other Chunky fans across the country, by offering an exclusive, once-in-a-lifetime, fan experience.” Fans only need to enter once and they're eligible to win prizes throughout the sweepstakes. After the ten prize packages to Super Bowl XLVI have been awarded, all entrants are eligible to win an autographed NFL football each of the 46 days leading up to Super Bowl XLVI (awarded Dec. 22, 2011 to Feb. 5, 2012). “Like” Chunky soup on Facebook and enter for a chance to win. NO PURCHASE NECESSARY. For official rules and details, visit Facebook.com/Chunkysoup. Campbell Soup Company and Chunky soup have been Official Sponsors of the NFL for more than a decade. Campbell's Chunky soups are packed with the stuff guys' love, like hearty vegetables and lean meats. About Campbell Soup Company Campbell Soup Company is a global manufacturer and marketer of high-quality foods and simple meals, including soup and sauces, baked snacks and healthy beverages. Through its corporate social responsibility program, the company strives to make a positive impact in the workplace, in the marketplace and in the communities in which it operates. Campbell is a member of the Standard & Poor's 500 and the Dow Jones Sustainability Indexes. For more information, visit www.campbellsoup.com. Campbell Soup CompanyJohn Faulkner (Media)856-342-3738