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Press release from Business Wire

The New York Times Broadens Technology Coverage with Expanded Bits Site

Thursday, November 10, 2011

The New York Times Broadens Technology Coverage with Expanded Bits Site13:45 EST Thursday, November 10, 2011 NEW YORK (Business Wire) -- The New York Times today unveiled a significant expansion of Bits, its leading technology news site. With an even larger footprint in Silicon Valley, the expanded Bits site offers more breaking news and smart analysis on the business of technology. The new edition launched today across multiple platforms. Bits caters to technology professionals, dealmakers, policy makers and consumers by providing continuous updates on topics such as new products, cloud computing, management of big data, mobile communications, computer security, venture capital, Washington policy and regulation. “Bits is a daily necessity for anyone who needs to be fluent in how technology affects business and changes the ways in which people work and innovate,” said Larry Ingrassia, Business Day editor, The New York Times. “It gives decision-makers a briefing book they can consult several times a day.” The site's coverage is anchored by Deputy Technology Editor Quentin Hardy and Lead Bits Blogger and Columnist Nick Bilton, and overseen by Technology Editor Damon Darlin, along with Hardy and Deputy Technology Editors David Gallagher and Suzanne Spector. The technology reporting team is being bolstered by the addition of Nicole Perlroth, most recently the venture capital reporter for Forbes, and Brian X. Chen, a former reporter for Wired.com. Other staff contributing to Bits include: Claire Cain Miller, Somini Sengupta, David Streitfeld in San Francisco; Steve Lohr and Jenna Wortham in New York; and Nick Wingfield in Seattle. Enhancements to Bits include: Deeper coverage of the technology industry from an expanded team of reporters, with an added emphasis on mobile computing, enterprise computing and computer security. A close look at trends and influencers in the technology world, as well as sections on the Internet, social media, start-ups, electronic commerce and policy. Scuttlebot, a feed of notable technology stories from around the Web, curated by The New York Times staff. In print, Bits content will have an expanded presence in the Monday paper that includes Disruptions, a new column by Nick Bilton. An email newsletter on weekday mornings. A new look and feel on the Bits site, with continuous updates and improved tools for readers to share articles. A redesigned mobile WAP site (mobile.nytimes.com/bits). About The New York Times Company The New York Times Company (NYSE: NYT), a leading media company with 2010 revenues of $2.4 billion, includes The New York Times, the International Herald Tribune, The Boston Globe, 15 other daily newspapers and more than 50 Web sites, including NYTimes.com, BostonGlobe.com, Boston.com and About.com. The Company's core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment. This press release can be downloaded from www.nytco.com. The New York TimesDanielle Rhoades Ha, 212-556-8719Danielle.Rhoades-Ha@nytimes.com