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Press release from Business Wire

Second Opinion; Don't Think Twice

<p class='bwalignc'> <b>The Principal offers dental insurance members a second opinion on dental services</b> </p>

Monday, November 14, 2011

Second Opinion; Don't Think Twice09:58 EST Monday, November 14, 2011 DES MOINES, Iowa (Business Wire) -- A new program from the Principal Financial Group® gives dental insurance members the flexibility to seek an opinion from two different dentists before electing a dental procedure. The new Second Opinion Program, designed to help employees take control of their oral health, gives employees a chance to compare costs and better understand the available treatment options. “Employees consistently rank dental insurance as an important employee benefit they want from their employer,” said Theresa McConeghey, assistant vice president of dental insurance for The Principal®. “What employees and their employers may not realize is all the ways improving oral health can make a big impact on better overall health, which ultimately leads to lower dental and health care costs for employees and their employer.” Through the program, dental insurance members seeking another opinion regarding a dental procedure present a voucher to the dentist during the second opinion visit. The member can seek second opinions on an unlimited basis, often at no additional cost. This program adds to a number of ways The Principal helps members get the most out of their dental benefits. By visiting The Principal Dental Health EdgeSM, located on www.principal.com, members can access information on procedures, treatments plans, network providers and basic oral health information. The site includes a cost estimator, which calculates dental costs in a given ZIP code and a database of network providers who offer discounted charges and fees. For more news and insights from The Principal, connect with us on Twitter at: http://twitter.com/ThePrincipal. About the Principal Financial Group The Principal Financial Group® (The Principal®)1 is a global investment management leader including retirement services, insurance solutions and asset management. The Principal offers businesses, individuals and institutional clients a wide range of financial products and services, including retirement, asset management and insurance through its diverse family of financial services companies. Founded in 1879 and a member of the FORTUNE 500®, the Principal Financial Group has $320.8 billion in assets under management2 and serves some 17.8 million customers worldwide from offices in Asia, Australia, Europe, Latin America and the United States. Principal Financial Group, Inc. is traded on the New York Stock Exchange under the ticker symbol PFG. For more information, visit www.principal.com. Insurance products are provided by Principal Life Insurance Company, a member of the Principal Financial Group®, Des Moines, IA 50392. 1 “The Principal Financial Group” and “The Principal” are registered service marks of Principal Financial Services, Inc., a member of the Principal Financial Group.2 As of September 30, 2011. Principal Financial GroupSonja R. Sorrel515-362-2431sorrel.sonja@principal.com