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Press release from CNW Group

DHX Media Announces Sales to Asian Broadcasters

Tuesday, December 06, 2011

DHX Media Announces Sales to Asian Broadcasters10:41 EST Tuesday, December 06, 2011Q1 Analyst Call on Monday Dec. 12th at 10:30am ESTwww.dhxmedia.comTSX: DHXHALIFAX, Dec. 6, 2011 /CNW/ - DHX Media Ltd. ("DHX Media" or the "Company") (TSX: DHX), a leading independent international producer, distributor and licensor of mainly children's entertainment content, has signed a raft of deals from its library of kids TV series with broadcasters in Asia as it prepares to attend this year's Asia Television Forum.In Korea, KBS and Kids Talk Talk have acquired Pirates - Adventures in Art with the digital broadcaster also picking up animated eco-centric series dirtgirlworld which has also sold to Mediacorp in Singapore alongside Martha Speaks, Poppetstown, Pirates - Adventures in Art and Watership Down.In Malaysia, broadcaster Astro has licensed preschool shows dirtgirlworld, Pirates - Adventures in Art, POKO and Monster Math Squad, while in Taiwan, YoYo (Eastern Broadcasting Co.) has bought the new season of Super Why!.Finally, Nickelodeon India has acquired factual series The Adrenaline Project and True Visions in Thailand has taken all seasons of Kid vs Kat.Craig McGillivray, Territory Manager for Asia within DHX Media's distribution group, said: "Asia is a significant market for our shows with broadcasters picking up a diverse range of product from our library. One of our key properties for ATF will be Rastamouse, which is performing very well in the UK on CBeebies and the iPlayer and attracting significant interest from licensees with several key categories already signed. We believe it would perform very well in Asia and are keen to speak to prospective broadcast partners."Analyst Conference CallDHX Media will hold its Q1 2012 Analyst Call on Monday, December 12th at 10:30am EST, following the release of the Company's Q1 financial results. Media and others may access the call on a listen-in basis. Conference details are as follows:To access the call, please dial (888) 231-8191 or (647) 427-7450. Please allow 10 minutes to be connected to the conference call.Replay: Instant replay will be available beginning approximately one hour after the call by calling 1.855.859.2056 toll free or 416.849.0833, and passcode 34566799# (pound key), until midnight EST December 19, 2011.About RastamouseRastamouse, the animated series based on the critically acclaimed books by Genevieve Webster and Michael De Souza, launched on CBeebies in January 2011 and has since engaged a following of preschoolers and parents alike. The series features Rastamouse, Scratchy and Zoomer of Da Easy Crew, the mystery-solving, reggae-playing band who always make a bad ting good and live by their motto "redemption, not retribution."A Rastamouse Company Production for CBeebies, Rastamouse is produced by Greg Boardman and Eugenio Perez of Three Stones Media, in association with Dinamo Productions, Little Roots and DHX Media, which handles worldwide TV sales (excluding the UK) and worldwide licensing and merchandising. The production is supported by the Wales Creative IP Fund.  Visit www.rastamouse.com.  Follow us on Twitter @rastamouse_irie.DHX Media's existing roster of licensing partners for Rastamouse includes EMI (music), Universal (DVD), Character Options (master toy), MacMillan (publishing) Vogue (melamine products from tableware to drinkware, clocks and room decor), Zap (bedding), MVSports (outdoor toys) Sommerbond (underwear and nightwear) and Their Nibs (children's sleepwear).About DHX Media Ltd. DHX Media Ltd. is a leading international producer and distributor of television programming and interactive content with an emphasis on children, family and youth markets. DHX Media Ltd. shares trade on AIM and are listed on the TSX, the Toronto Stock Exchange.  DHX Media's production companies are the producers or co-producers of 8 original television series and theatrical releases currently commissioned for production and maintain a growing library of over 2,500 half-hours of mostly children and youth-oriented television productions.www.dhxmedia.comDisclaimerThis press release contains forward looking statements with respect to the Company. Although the Company believes that the expectations reflected in such forward looking statements are reasonable, such statements involve risks and uncertainties and are based on information currently available to the Company. Actual results may differ materially from those expressed or implied by such forward looking statements. Factors that could cause actual results or events to differ materially from current expectations, among other things, include risks related to market factors, customer contract interpretation, application of accounting policies and principles, and production related risks, and other factors discussed in materials filed with applicable securities regulatory authorities from time to time including matters discussed under "Risk Factors" in the Company's short form prospectus dated April 9, 2010 and in the Company's Amended Annual Information Form incorporated by reference therein. These forward-looking statements are made as of the date hereof, and the Company assumes no obligation to update or revise them to reflect new events or circumstances.For further information: David A. Regan - EVP, Corporate Development & IR   +1 902-423-0260