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Press release from Business Wire

Campbell Appoints Mark Alexander President of Campbell North America

Friday, January 06, 2012

Campbell Appoints Mark Alexander President of Campbell North America08:30 EST Friday, January 06, 2012 CAMDEN, N.J. (Business Wire) -- Campbell Soup Company (NYSE:CPB) today announced the appointment of Mark Alexander as President – Campbell North America. Alexander, 47, will lead the division of the company that includes Campbell's North America Soup, Sauces and Beverages business, Campbell Canada, and Campbell's North America Food Service business, which collectively account for approximately $4.6 billion in annual revenue. His appointment is effective Jan. 16, 2012. Campbell named Mark Alexander, 47, President - Campbell North America. (Photo: Campbell Soup Company) Denise Morrison, Campbell's President and Chief Executive Officer, said, “Mark is an outstanding executive with a proven track record of success in critical management roles at Campbell, including the management of soup businesses in the United States, Canada, Europe, Asia and Australia. He was instrumental to the development of our company's new strategic framework and has close familiarity with the Campbell North America business and its leadership team. During a career at Campbell that has spanned more than two decades, Mark has delivered consistently strong performance and demonstrated exemplary leadership skills. I am confident that, under his leadership, Campbell North America will maintain its strong progress in stabilizing and then profitably growing U.S. Soup and Simple Meals, and continue to advance the consumer-driven innovation and brand-building initiatives that are now well underway across our North American businesses." Since joining Campbell in 1989, Alexander has held marketing, sales and management roles in the U.S., Canada, Europe, Asia and Australia. Before assuming his current role as President – Campbell International, with responsibility for the company's businesses in Asia Pacific, Europe and Latin America, Alexander served as Chief Customer Officer and President – North America Baking and Snacking. During his tenure as President – Asia Pacific from 2006 through 2009, Campbell's businesses in the region consistently delivered strong results. Alexander was elected a corporate officer of Campbell in 2009, and is a member of both the company's leadership team and operating committee. He earned his Bachelor of Arts degree in economics and political science from Queen's University in Canada. In his new position, Alexander will succeed Sean Connolly, who is leaving Campbell to join Sara Lee Corp. (NYSE:SLE) as Chief Executive Officer of its North American Retail and Foodservice business, and will serve as CEO of Sara Lee's North American Meats business following that company's planned spinoff of its international coffee and tea business. Commenting on Connolly's departure, Morrison said, “I've worked closely with Sean for almost nine years at Campbell, and I want to thank him for his many contributions to our company.” About Campbell Soup Company Campbell Soup Company is a global manufacturer and marketer of high-quality foods and simple meals, including soup and sauces, baked snacks and healthy beverages. Founded in 1869, the company has a portfolio of market-leading brands, including “Campbell's,” “Pepperidge Farm,” “Arnott's” and “V8.” Through its corporate social responsibility program, the company strives to make a positive impact in the workplace, in the marketplace and in the communities in which it operates. Campbell is a member of the Standard & Poor's 500 and the Dow Jones Sustainability Indexes. For more information, visit Photos/Multimedia Gallery Available: Campbell Soup CompanyAnthony Sanzio (Media)856-968-4390orJennifer Driscoll (Analysts/Investors)856-342-6081