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Press release from Business Wire

Nespresso Selects Sierra Wireless to Provide a Comprehensive Remote Management Solution for Its Range of Professional Coffee Machines

<p class='bwalignc'> <i>Sierra Wireless AirLink™ modem, AirVantage™ M2M Cloud Platform and integration with the Orange network simplify development, deployment and operation, enabling </i>Nespresso<i> to offer premium quality service to business customers</i> </p>

Tuesday, February 21, 2012

Nespresso Selects Sierra Wireless to Provide a Comprehensive Remote Management Solution for Its Range of Professional Coffee Machines01:00 EST Tuesday, February 21, 2012 VANCOUVER, British Columbia (Business Wire) -- Sierra Wireless (NASDAQ: SWIR) (TSX: SW) today announced that Nestlé Nespresso SA, the pioneer and market leader in highest-quality portioned premium coffee, has selected Sierra Wireless to provide a comprehensive machine-to-machine (M2M) cloud platform and hardware solution to provide connectivity for Nespresso coffee machines used in restaurants, hotels, offices, and luxury retail boutiques. The solution, developed on the AirVantage M2M Cloud Platform and using the AirLink™ GL6100 programmable modem, allows Nespresso to excel in the dedicated professional services it provides to its business customers. The solution also enables Nespresso to deliver extended after-sales services by ensuring that the machines are maintained in excellent condition; that they operate at the optimum pressure and temperature to produce the highest quality coffee, cup after cup that its consumers have come to expect; and that customers are well-supplied with their coffee of choice. Sierra Wireless led the work needed to deploy and integrate the M2M solution, while working in close collaboration with Nespresso and Orange Business Services, a global communications solutions provider, which provides wireless data network services for the coffee machines worldwide. “Highest quality coffee and a personalized service are at the core of the Nespresso brand,” said Marco Zancolo, Head of B2B Channel, Nestlé Nespresso S.A. “We continuously seek to innovate in our business-to-business offerings, providing solutions to meet the needs of the most discerning business customers and hosts in the hospitality business. We expect that this innovative solution, powered by the Sierra Wireless AirVantage M2M Cloud Platform, will further ensure that Nespresso will consistently deliver simplicity, reliability and a rewarding coffee experience for our clients' customers and colleagues.” The solution includes the Sierra Wireless AirLink™ GL6100 programmable modem, which monitors the Nespresso coffee machines and transmits operational and business data to the AirVantage Platform via the wireless network. The Sierra Wireless AirLink™ GL6100 modem, equipped with a built-in Embedded SIM, ensures that the modem has the durability and performance required to withstand the vibrations, temperatures, and pressures characteristic of the coffee machine environment. Sierra Wireless is also working with Orange Business Services to ensure that the modems function reliably on the wireless networks operated by Orange and its roaming partners serving the countries and cities in which the coffee machines are deployed. Nespresso expects to roll out the connected coffee machines to commercial customers in more than 50 countries during 2012. “Nespresso now has a global M2M solution and a single software interface to streamline the technical support and business services it offers to its customers around the world,” said Emmanuel Walckenaer, Senior Vice President, Solutions and Services, for Sierra Wireless. “The end-to-end solution integrates hardware and software with a dedicated connection to the Orange wireless data service. This speeds the deployment and simplifies the operation of the connected coffee machines across all of Nespresso's markets.” The coffee machine monitoring applications integrated in the professional Nespresso machines are built on the Sierra Wireless AirVantage Platform. The applications remotely retrieve operational and performance data from each machine, keep track of descaling and other maintenance procedures, and alert technical staff if servicing is required. The applications can also be used to remotely adjust the equipment settings, such as water temperature and pressure. Sierra Wireless worked closely with Nespresso to integrate the technology and services with Nespresso's IT systems. All communications performed by devices, services and users in the end-to-end system are carried over secure and confidential connections. Mobile World Congress 2012 Sierra Wireless will showcase the Nespresso solution in the Sierra Wireless suite at Mobile World Congress, to be held February 27 to March 1 in Barcelona, Spain. Find us on the Avenue in AV-44. Sierra Wireless AirVantage M2M Cloud Platform The Sierra Wireless AirVantage M2M Cloud Platform enables M2M solution providers, system integrators and enterprises to rapidly develop, deploy, and operate M2M applications and services. It includes comprehensive applications to manage cellular subscriptions, communications devices and their attached assets (such as components in machines, telemetric devices in automobiles, and monitoring devices in a home or office); a powerful set of M2M application development tools; and an open web services application programming interface (API). Sierra Wireless AirLink™ GL6100 Programmable Modem The AirLink™ GL6100 from Sierra Wireless is an easy-to-use, programmable, quad-band GSM/GPRS modem. Delivered in a small and robust casing for use in harsh industrial environments, the AirLink™ GL6100 comes with standard RS232 interfaces for easy integration in a wide range of M2M applications. Please visit the Sierra Wireless website for more information about the Sierra Wireless AirVantage M2M Cloud Platform and the Sierra Wireless AirLink™ GL6100 Programmable Modem. Visit the Sierra Wireless Developer Zone to access tools, documentation, and resources to help integrate Sierra Wireless hardware and software into a wide variety of solutions and applications. To contact the Sierra Wireless Sales Desk, call +1 (604) 232-1488 or visit http://www.sierrawireless.com/sales. Note to editors: To view and download images of Sierra Wireless products, please visit http://www.sierrawireless.com/newsroom/productimages.aspx. About Nestlé Nespresso SA Nestlé Nespresso SA is the pioneer and market leader in highest-quality portioned premium coffee. Headquartered in Lausanne, Switzerland, Nespresso has a presence in more than 50 countries and 5500 employees. In 2010, it operated a global retail network of 215 exclusive boutiques. Nespresso achieved global 2010 sales of more than CHF 3 billion and organic growth of more than 20%. For more information, visit: www.nespresso.com/mediacenter. About Sierra Wireless Sierra Wireless (NASDAQ: SWIR) (TSX: SW) offers industry-leading mobile computing and machine-to-machine (M2M) communications products and solutions that connect people, devices, and applications over cellular networks. Wireless service providers, equipment manufacturers, enterprises and government organizations around the world depend on us for reliable wireless technology. We offer 2G, 3G and 4G wireless modems, routers and gateways as well as a comprehensive suite of software, tools, and services that ensure our customers can successfully bring wireless applications to market. For more information about Sierra Wireless, visit www.sierrawireless.com. “AirVantage” is a trademark, and “AirLink” is a registered trademark of Sierra Wireless. Other product or service names mentioned herein may be the trademarks of their respective owners. Forward Looking Statements This press release contains forward-looking statements that involve risks and uncertainties. These forward-looking statements relate to, among other things, plans and timing for the introduction or enhancement of our services and products, statements about future market conditions, supply conditions, channel and end customer demand conditions, revenues, gross margins, operating expenses, profits, and other expectations, intentions, and plans contained in this press release that are not historical fact. Our expectations regarding future revenues and earnings depend in part upon our ability to successfully develop, manufacture, and supply products that we do not produce today and that meet defined specifications. When used in this press release, the words "plan", "expect", "believe", and similar expressions generally identify forward-looking statements. These statements reflect our current expectations. They are subject to a number of risks and uncertainties, including, but not limited to, changes in technology and changes in the wireless data communications market. In light of the many risks and uncertainties surrounding the wireless data communications market, you should understand that we cannot assure you that the forward-looking statements contained in this press release will be realized. Sierra WirelessSharlene Myers, +1-604-232-1445smyers@sierrawireless.com