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Press release from Business Wire

American Express and Morgan Stanley Announce New Co-Brand Cards Created Exclusively for Morgan Stanley Smith Barney Clients

Thursday, March 08, 2012

American Express and Morgan Stanley Announce New Co-Brand Cards Created Exclusively for Morgan Stanley Smith Barney Clients08:30 EST Thursday, March 08, 2012 NEW YORK (Business Wire) -- American Express and Morgan Stanley today launched two new co-branded Cards: The Morgan Stanley Credit Card from American Express and The Platinum Card® from American Express exclusively for Morgan Stanley. The new Cards offer exclusive benefits for Morgan Stanley Smith Barney clients with eligible brokerage accounts1 and access to American Express' award-winning customer service and Membership Rewards® program. Key features include: The Morgan Stanley Credit Card from American Express2             The Platinum Card from American Express Exclusively for Morgan Stanley2 10,000 Membership Rewards points afterspending $1,000 within 3 months of openinga Card account Additional Cards at no annual fee 1X Membership Rewards point for alleligible purchases $0 Introductory offer for first year, then$95 annual fee 50,000 Membership Rewards points afterspending $1,000 within 3 months of openinga Card account One Additional Card at no annual fee 1X Membership Rewards point for alleligible purchases Access to Airport Clubs, $200 AirlineCredit, no foreign exchange fees and accessto Platinum Card® Concierge Annual fee of $450   “These new cards advance our commitment to serving our clients' wealth management needs, including investment, credit and cash management, in a comprehensive fashion. We are delighted to partner with American Express, a true leader in the field, to offer clients a convenient way to enjoy superior service combined with an exceptional rewards program,” said Shelley O'Connor, Head of the Morgan Stanley Private Banking Group. “This is an important collaboration for our Consumer Services business and we are pleased to welcome Morgan Stanley to our growing family of partners,” said Gunther Bright, executive vice president and general manager, business development and partnerships, American Express. “The benefits, rewards and experiences we're offering through our new Cards reflect the premium value of our brands and our long heritage of award-winning service.” Membership Rewards Program from American Express Cardmembers are automatically enrolled in the Membership Rewards program and can redeem points for rewards including: vacations, tickets to concerts, the latest gadgets and gift cards to many of their favorite stores. Cardmembers have the option to transfer points directly into many airline frequent-flier programs for award seats or use the Pay with Points feature to book any seat, anytime, on any airline with no blackout dates or other restrictions. Points have no expiration date, and there is no limit on the number of points a Cardmember can earn. Cardmembers will have an opportunity to earn Membership Rewards points by adding Additional Cards to their account for members of their family or trusted household. Morgan Stanley Smith Barney clients with an eligible brokerage account interested in applying for or learning more about Morgan Stanley Credit and Charge Cards from American Express may visit http://www.morganstanleyindividual.com/accountoptions/MSCards/default.asp. About Morgan Stanley Morgan Stanley (NYSE: MS) is a leading global financial services firm providing a wide range of investment banking, securities, investment management and wealth management services. The Firm's employees serve clients worldwide including corporations, governments, institutions and individuals from more than 1,300 offices in 43 countries. For further information about Morgan Stanley, please visit www.morganstanley.com. About American Express American Express is a global services company, providing customers with access to products, insights and experiences that enrich lives and build business success. Learn more at www.americanexpress.com and connect with us on www.facebook.com/americanexpress, www.twitter.com/americanexpress and www.youtube.com/americanexpress. (1) The Morgan Stanley Credit Card from American Express and the Platinum Card® from American Express exclusively for Morgan Stanley are only available to clients with an eligible Morgan Stanley Smith Barney brokerage account (“eligible account”). Eligible account means a Morgan Stanley Smith Barney brokerage account held in an individual's name or in the name of a revocable trust in which the individual is the grantor and trustee, except for the following accounts: Charitable Remainder Annuity Trusts, Charitable Remainder Unitrusts, irrevocable trusts and employer-sponsored accounts. Eligibility is subject to change. Card Accounts and participation in this program may be cancelled for clients who do not maintain an eligible Morgan Stanley Smith Barney brokerage account.(2) The Morgan Stanley Cards from American Express are issued by American Express Bank, FSB, not Morgan Stanley Smith Barney. Morgan Stanley Smith Barney LLC is a registered Broker/Dealer. Services and rewards for the Cards are provided by Morgan Stanley Smith Barney, American Express or other third parties. Restrictions and other limitations apply; see the terms and conditions for the Cards for details. Clients are urged to review fully before applying at http://www.morganstanleyindividual.com/accountoptions/MSCards/default.asp. ©2012 Morgan Stanley Smith Barney LLC. Member SIPC. CRC 466538 2/2012 Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50196834&lang=en American ExpressLeah Gerstner, 212-640-3174leah.m.gerstner@aexp.comorMorgan Stanley Smith BarneyChristine Pollak, 914-225-6827christine.pollak@morganstanley.com