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Press release from Business Wire

Director Jason Reitman Brings to The TimesCenter the New York Debut of His Acclaimed ‘Live Read' Performance Series

<p class='bwalignc'> The surprise all-star cast to be announced via Twitter </p>

Tuesday, April 03, 2012

Director Jason Reitman Brings to The TimesCenter the New York Debut of His Acclaimed ‘Live Read' Performance Series13:45 EDT Tuesday, April 03, 2012 NEW YORK (Business Wire) -- The New York Times and Film Independent will co-present the New York City debut of director Jason Reitman's hit performance series “Live Read.” An instant sell-out series in Los Angeles, Live Read will premiere in New York at The TimesCenter on Friday evening, April 27, with a live, on-stage reading by an ensemble cast of the beloved 1960 comedy classic “The Apartment,” written by Billy Wilder and I.A.L. Diamond. Mr. Reitman will announce casting updates in the coming weeks on his Twitter account, @JasonReitman. Live Read has provided audiences at the Los Angeles County Museum of Art (LACMA) the unique opportunity to be in the room as a high-profile cast selected by Mr. Reitman reads together a famous script for the first time – inhabiting a role, and reacting to one another and classic material, on the spot – since October 2011. The series, created by Mr. Reitman, was originated in partnership by the non-profit Film Independent and LACMA as part of the monthly “Film Independent at LACMA” series presented by The New York Times. The project was spearheaded by Elvis Mitchell, curator for Film Independent at LACMA and former New York Times film critic. Six Live Reads have been produced in Los Angeles to date: “The Breakfast Club,” “The Apartment,” “The Princess Bride,” “Shampoo,” “Reservoir Dogs” and “The Big Lebowski.” “We're thrilled Live Read will be making its New York debut here at The TimesCenter,” said Yasmin Namini, senior vice president of circulation and marketing, and general manager of reader applications, The New York Times. “Jason Reitman has created a cultural phenomenon that New York is sure to embrace.” “I'd done table reads for my own screenplays, and I always thought they were so much fun,” said Reitman, director, whose films include “Young Adult,” “Juno” and “Up in the Air.” “Why couldn't we do these for other classic screenplays and bring them to life? You can experience live theater, where you get to see plays produced by different directors and different casts, but there's really nothing like that for movie scripts.” The exclusive event will be tweeted live from The TimesCenter @TimesTalks, hashtag #liveread. The New York Live Read will take place Friday, April 27, at 7:30 p.m. ET at The TimesCenter. The TimesCenter is located at 242 W. 41st St. Tickets for this event are now on sale. For more information and to purchase tickets, please go to The New York Times is a presenting sponsor of the Film Independent at LACMA film series, which merges Film Independent's large community of filmmakers and wide spectrum of audiences with LACMA's commitment to presenting cinema in an artistic and historical context. About The New York Times Company The New York Times Company (NYSE: NYT), a leading global, multimedia news and information company with 2011 revenues of $2.3 billion, includes The New York Times, the International Herald Tribune, The Boston Globe,,,, and related properties. The Company's core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment. About Film Independent Film Independent is a non-profit arts organization that champions independent film and supports a community of artists who embody diversity, innovation, and uniqueness of vision. Film Independent helps filmmakers make their movies, builds an audience for their projects, and works to diversify the film industry. Film Independent's Board of Directors, filmmakers, staff, and constituents, is comprised of an inclusive community of individuals across ability, age, ethnicity, gender, race, and sexual orientation. Anyone passionate about film can become a member, whether you are a filmmaker, industry professional, or a film lover. This press release can be downloaded from New York Times CompanyStephanie Yera,