The Globe and Mail

Go to the Globe and Mail homepage

Jump to main navigationJump to main content

Press release from CNW Group

Wise Buddah's Jingles come to Canada

Friday, April 13, 2012

Wise Buddah's Jingles come to Canada09:30 EDT Friday, April 13, 2012Orbyt Media announces syndication partnership with UK-based Wise Buddah to offer Radio Jingles and Music Imaging across Canada TORONTO, April 13, 2012 /CNW Telbec/ - Orbyt Media, a division of Astral Media Inc. (TSX: ACM.A ACM.B) and Canada's premiere radio content syndication company, and UK-based music imaging experts, Wise Buddah, have just signed an agreement that will see the UK production company's radio imaging services made available for barter to radio stations across Canada.Wise Buddah Jingles & Music Imaging Ltd is one of the world's leading suppliers of radio jingles, station Idents, imaging tools and production music to radio broadcasters around the world.Clients include BBC Radio, Astral, the Bauer Group, the NRJ Group, Communicorp, Global Radio, Virgin Radio, Rawlco, SKY Radio and Radio Veronica (Holland), Antenne Bayern and Kiss FM Berlin.Wise Buddah's Director Paul Plant is excited by the future possibilities: "Canada has long been an important market for Wise Buddah and some of our most popular packages were first produced for the Canadian market. We are looking forward to making our work available to all stations across Canada via cash or barter and we intend over time to increase the range of production services we offer."Astral Radio's Executive Vice-President of Content, Rob Farina adds: "Wise Buddah has the well deserved reputation of being the highest quality producers of jingles around the world. We are proud to be their Canadian partners and look forward to expanding their reach in Canada."Wise Buddah also produces original music for TV, film and commercials. Wise Buddah Jingles & Music Imaging is part of the Wise Buddah Group of companies that also includes divisions for Studios, Radio, Talent Management and Branded Content.About Orbyt Media Orbyt is Canada's premiere content syndication group, providing the most comprehensive lineup of feature programs and broadcast services to over 260 stations across the country. A division of media giant Astral Media, Orbyt is strategically positioned to distribute and build brands across not just Astral Radio stations, but every Radio Broadcast Group in Canada. Orbyt exclusively represents such top-rated multi-platform entertainment properties as 'On Air' and 'American Top 40' with Ryan Seacrest, 'TMZ Daily', 'The 80s Show 'with Stu Jeffries and "KCC", 'Sixx Sense' with Nikki Sixx, The Secret History of Rock, 'The John Tesh Radio Show' and 'The Blair Garner Show' along with top tier imaging services like Production Vault , Sheet Happens, Wise Buddah and Reelworld Mornings among more than 50 other branded content titles. For more information visit Astral Orbyt Media is part of the Astral family. Founded in 1961, Astral is one of Canada's largest media companies. It operates several of the country's most popular pay and specialty television, radio, out-of-home advertising and digital media properties. Astral plays a central role in community life across the country by offering diverse, rich and vibrant programming that meets the tastes and needs of consumers and advertisers. To learn more about Astral, visit Wise BuddahSpecialising in Radio Program Production, Original Music Composition and Station Imaging, Audio Post-Production Facilities and Talent Management, Wise Buddah provides radio programs for BBC Radio 1, BBC Radio 2, BBC Radio 4, BBC Radio 5 Live, UK Commercial Radio and a host of international stations. Wise Buddah Jingles & Music Imaging is one of the world's fastest growing suppliers of original music for Radio, TV and Film. Recent clients include the BBC, The NRJ Group, Eurozet, Communicorp, Astral Media, Global, Bauer, Endemol and a host of international radio brands from Mexico to Beijing.Wise Buddah's audio suites offer state of the art pro-tools editing and audio post production for a wide range of clients from the advertising, broadcasting and music industries - with top class engineers in welcoming and comfortable surroundings. Wise Buddah Talent represents some of the UK's best known broadcasting talent and many of the fastest rising stars in the fields of TV, Radio, DJ Gigs and Voice Overs. For more information please visit further information: Lesley Soldat, VP, GM, Orbyt Media, 416.934.4462Christian Bailey, Business Development, Orbyt Media, 416.934.4472