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Press release from Business Wire

Saks Fifth Avenue OFF 5TH Store Reopening in Anaheim

Thursday, May 10, 2012

Saks Fifth Avenue OFF 5TH Store Reopening in Anaheim09:00 EDT Thursday, May 10, 2012 NEW YORK (Business Wire) -- Saks Incorporated's Saks Fifth Avenue OFF 5TH announced today that it plans to reopen its Anaheim, CA store on Thursday, May 10, 2012. Adjacent to Disneyland, the 26,632 square foot store is located in The Outlets at Orange. Operated by Simon Malls, the outdoor Outlet Center is home to over 100 stores and restaurants, and an in-house movie theatre. “We look forward to debuting Saks Fifth Avenue OFF 5TH's remodeled store at The Outlets at Orange,” noted Robert Wallstrom, President of Saks Fifth Avenue OFF 5TH. “As a fixture in the community since 1998, we are thrilled to continue bringing Anaheim the latest fashion at the best prices.” The store will be remodeled in Saks Fifth Avenue OFF 5TH's innovative ‘luxury in a loft' store design, a novel layout that has been well received and set a new standard in outlet shopping. This design maximizes efficiency and flexibility, enabling easy changes in the general layout. The store will be bright, uncluttered, with no hard aisles and one consistent hard-surface floor throughout. All fixtures will be on casters, ensuring ease in movement, and all hardware will be interchangeable between fixtures. A distinctive assortment of brands will be available at outlet prices in the remodeled store, including women's and men's apparel, fine jewelry, handbags, shoes, and children's collections. Women will find both designer and contemporary merchandise, including spring's most sought-after womenswear trends, such as bold colors and prints, maxi skirts and dresses, and loosely woven knits. Men can shop spring sportswear from designers such as Michael Kors, Fred Perry, Hugo Boss, Hickey Freeman, and Faconnable, or opt for contemporary pieces by Robert Graham, Vince, Marc by Marc Jacobs, James Perse, G-Star, Original Penguin, Hudson, Seven, and Joes Jeans. The Saks Fifth Avenue OFF 5TH location will offer customers with a wide range of accessories, including men's shoes by Saks Fifth Avenue, To Boot New York, Bruno Magli, John Varvatos, Cole Haan, Hugo Boss, Magnanni, Creative Recreation, Converse, Rogue, and multiple Jewelry designers, such as Roberto Coin, John Hardy, Konstantin, Stephen Webster, Alexis Bittar, Tara Pearls, Nava Zahavi, Katy Briscoe, Damiani, Penny Preville, and Temple St. Clair. Leading up to the store's launch, members of the community can take part in Saks Fifth Avenue OFF 5TH's exciting enter-to-win sweepstakes; all customers will have a chance to win a $1,000 shopping spree at Saks Fifth Avenue OFF 5TH by texting ORANGE to 23000 anytime from May 1 to May 15. In celebration of the store's reopening, Saks Fifth Avenue OFF 5TH will host a private breakfast party for its loyal customers in the morning on Thursday, May 10 from 7 to 10. Customers can choose from a selection of savory and sweet breakfast options from Los Angeles-based food trucks Flat Iron and Crepe'n Around, which will be catering the event. Inside the store, attendees will enjoy an exclusive preview of the spring merchandise and receive a complimentary signature tote with any purchase. Saks Fifth Avenue OFF 5TH will also treat customers with in-store snacks, including Sprinkles cupcakes on Friday, May 11, and Pinkberry on Saturday, May 12. Throughout the opening weekend, all customers will be eligible for FastCash by signing up for the Saks Fifth Avenue OFF 5TH MORE! Rewards loyalty program. This program offers weekly discounts, sales and promotions on merchandise throughout the store. About Saks Fifth Avenue OFF 5TH Saks Fifth Avenue OFF 5TH is a world-class, full-service destination for value-priced clothes and accessories for men, women, children and the home. The retailer's 61 stores combine the two great joys of shopping: the delight of finding the very best and the thrill of the deal. Highly coveted designers are displayed alongside exclusive Saks brands you won't find anywhere else, all in a luxury-in-a-loft environment that can showcase an emerging trend one day and a great deal the next. Saks Fifth Avenue OFF 5TH simply offers more style, more savings and more service than any other value retailer. Saks IncorporatedSophia Brown, 212-451-3957PR DirectorSophia_Brown@s5a.comorAmber Cacali, 212-320-4783VP MarketingAmber_Cacali@s5a.comorJulia Bentley, 865-981-6243SVP Investor RelationsJulia_Bentley@saksinc.com