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Press release from Business Wire

Keyboards or Touchscreens: Silicone Solutions Help Keep Sophisticated Electronics Running Smoothly

Monday, May 14, 2012

Keyboards or Touchscreens: Silicone Solutions Help Keep Sophisticated Electronics Running Smoothly10:46 EDT Monday, May 14, 2012 MIDLAND, Mich. (Business Wire) -- Even the thinnest, fastest, and highest resolution computer, tablet, or mobile phone is only as good as its user interface, which is why Dow Corning and its XIAMETER® brand provide a range of silicone products to improve the performance of keyboards and touchscreens. Whether a device uses a keypad or a touchscreen, Dow Corning and XIAMETER brand silicone products play a key role in sophisticated electronics. (Photo: Business Wire) “Whether you prefer the tactile sensation of typing on keys, or swiping, pinching and tapping a touchscreen, you expect accuracy, durability and reliability from the device,” said Ivan Mini, rubber global market manager for the XIAMETER brand. “Silicones play a key role in the effectiveness and longevity of these hi-tech products.” In keyboards and keypads, XIAMETER® liquid silicone rubbers (LSRs) help deliver soft, elastic contact for button activation and unique recovery after applied pressure. This enables a responsive click feeling, which provides a sense of movement and feedback for accurate data entry in products such as telephones, game consoles, computers, and remote controls. LSRs also resist water, environmental contaminants, and many cleaning agents, withstand a wide range of temperatures, and exhibit long-term durability and resilience even after repeated use. The XIAMETER brand offers XIAMETER® RBL-2004 Series LSR and the new XIAMETER® RBL-9200 Series LSR as product families potentially suitable for use in keypad applications. For touchscreens, Dow Corning has developed a range of innovative silicone solutions to address the demand for low- and ultralow-adhesion protective films for electronic devices. These solutions can help protect delicate components during shipping, handling, storage and manufacturing, and can protect them throughout consumer use. “It doesn't matter how high the resolution of the screen is if it is covered with smudges and scratches,” said Chris Velasquez, global market manager for Dow Corning. “Keeping surfaces scratch-free and easy to clean is a need that has become more evident with the increase in the many devices where operation is controlled by touch.” Protective films fabricated with innovative silicone technologies from Dow Corning offer surface protection for TFT and LCD screens, touch panels, optical films, flexible printed circuit boards and other components with sensitive surfaces. For example, Dow Corning® 7651 Adhesive and Dow Corning® 7652 Adhesive provide a clean, easy-to-remove, optically-transparent adhesive for protective films. And recently launched in Asia, Dow Corning® AY42-258 Hard Coating makes electronic surfaces easier to clean by providing superior water repellency, better mar resistance, greater hardness, and better grease-removal capability. For product information, application troubleshooting, product samples and formulation advice, visit dowcorning.com/psi. You can also follow Dow Corning's Pressure Sensitive Solutions on Twitter. XIAMETER brand LSRs are available to customers directly via xiameter.com or through a local distributor. Visit the XIAMETER website to learn more. Separate downloadable PDF rubber product selector guides are available to customers in the Americas, Europe, Asia, and Japan specifically. Want to follow the XIAMETER brand online? Check us out on Facebook and Twitter. About XIAMETER The XIAMETER® brand of Dow Corning Corporation offers market-based prices for standard silicone products. Introduced in 2002, the brand offers thousands of products including silicone fluids, emulsions, antifoams, silanes, sealants, resins, coatings, and rubbers. The XIAMETER brand is a no-frills model offering cost effective products through streamlined services and a web-enabled order platform. About Dow Corning Dow Corning (www.dowcorning.com) provides performance-enhancing solutions to serve the diverse needs of more than 25,000 customers worldwide. A global leader in silicones, silicon-based technology and innovation, Dow Corning offers more than 7,000 products and services via the company's Dow Corning® and XIAMETER® brands. Dow Corning is equally owned by The Dow Chemical Company and Corning, Incorporated. More than half of Dow Corning's annual sales are outside the United States. Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50276350&lang=en Dow CorningJoe Plahutnik, 989-496-6443joe.plahutnik@xiameter.com