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Press release from PR Newswire

Yelp Launches in Finland

Wednesday, June 06, 2012

Yelp Launches in Finland17:01 EDT Wednesday, June 06, 2012The final piece of Yelp's Nordic puzzle slots into placeHELSINKI, June 6, 2012 /PRNewswire/ -- Yelp Inc. (NYSE: YELP), the company that connects consumers with great local businesses, today announced the availability of Yelp Finland (http://www.yelp.fi). Beginning today, Finns are able to create accounts on Yelp.fi to share their opinions about great local businesses and services. Yelp's free iPhone and Android applications have also been made available in Finland, as well as its free suite of business owner tools: Yelp for Business Owners (http://biz.yelp.fi).(Logo: http://photos.prnewswire.com/prnh/20050511/SFW134LOGO)"We are pleased to bring Yelp to Finland and complete the final piece of our Nordic puzzle," said Miriam Warren, Vice President of New Markets. "As the World Design Capital of 2012, Helsinki in particular is a vibrant and diverse urban environment that we feel is ideally suited to host, entertain and grow its own Yelp community. Finland is also one of the few countries in the world whose land area is still growing, by almost seven square kilometers a year, meaning there will always be a new bit of Finland for Yelpers to find, experience and share."The site supports Finnish, Norwegian, Danish, Swedish, Dutch, French, German, Italian, English, and Spanish, providing users access to local insights in any one of these languages. Finland is the seventeenth country to host a dedicated Yelp community, the fourteenth in Europe, as the company continues to deliver on its international growth strategy.While available throughout Finland, Yelp will focus its initial community building efforts in Helsinki -- a city-by-city approach that the company has used to launch in markets throughout the world.To learn more and see pictures of Yelp.fi and our iPhone and Android applications, visit our Yelp Official Blog (http://officialblog.yelp.com).About Yelp:Yelp Inc. (http://www.yelp.com or http://www.yelp.fi) connects people with great local businesses. Yelp was founded in San Francisco in July 2004. Since then, Yelp communities have taken root in major metros across the US, Canada, UK, Ireland, France, Germany, Austria, The Netherlands, Spain, Italy, Switzerland, Belgium, Australia, Sweden, Denmark, Norway and Finland. Yelp had a monthly average of approximately 71 million unique visitors in Q1 2012*. By the end of the same quarter, yelpers had written more than 27 million rich, local reviews, making Yelp the leading local guide for real word-of-mouth on everything from boutiques and mechanics to restaurants and dentists. Yelp's mobile applications were used on approximately 6.3 million unique mobile devices on a monthly average basis during Q1 2012. For more information, please visit http://www.yelp.fi or send an email to press@yelp.co.uk.* Source: Google AnalyticsMedia Contacts:FinlandVille LehtovirtaAleksin KaikuVille.Lehtovirta@aleksinkaiku.fi Mob: +358 50 346 6946UKElliot AdamsYelpeadams@yelp.co.uk or press@yelp.co.uk+44 (0) 207 347 1663 SOURCE Yelp Inc.