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Press release from Business Wire

Barnes & Noble Announces Special Savings on NOOK® Devices Purchased with a MasterCard® Card for a Limited Time

<p class='bwalignc'> <b>The Perfect Gift for Father's Day and Graduation, Save $20 on NOOK Color</b><sup><b>™</b></sup><b> or NOOK Simple Touch</b><sup><b>™</b></sup> </p> <p class='bwalignc'> <b>For a Limited Time NOOK Simple Touch Offered at $79, Our Lowest Price Ever</b> </p>

Thursday, June 07, 2012

Barnes & Noble Announces Special Savings on NOOK® Devices Purchased with a MasterCard® Card for a Limited Time09:52 EDT Thursday, June 07, 2012 NEW YORK (Business Wire) -- Barnes & Noble, Inc. (NYSE: BKS), the leading retailer of content, digital media and educational products, today announced a special savings offer, just in time for Father's Day and Graduation. Starting Thursday June 7, 2012 through Sunday June 17, 2012 customers will save $20 on a new NOOK Color or NOOK Simple Touch when they use their MasterCard card. During this amazing limited time offer, NOOK Color will be available for only $149 and NOOK Simple Touch is being offered at $79, our lowest price ever for both devices. This offer is available at all of Barnes & Noble's nearly 700 stores nationwide and online at www.nook.com. In-store customers will receive the discount via a printable coupon, while online customers at www.nook.com will use a coupon code provided at time of purchase. NOOK devices are the perfect choice for anyone who wants access to their favorite reads anywhere they go. The award-winning NOOK Color is the best value in the tablet market at only $169, but for a limited time it's available for $149, our lowest price ever, when customers purchase with a MasterCard card during this offer. Featuring a stunning 7-inch VividView™ Color touchscreen, NOOK Color is ideal for reading a wide variety of content including books, enhanced books, immersive children's picture books, an expansive collection of interactive magazines, comics, newspapers and more. NOOK Color also offers the most-requested tablet features, including access to top video and music services, high-quality NOOK Apps™, built-in e-mail, and an enhanced Web experience. Customers seeking a simple, easy-to-use, dedicated reading experience will love NOOK Simple Touch – an ultra-light, portable 6-inch eReader with the most-advanced E Ink® Pearl display and the longest-lasting battery life of up to 2 months on a single charge. This award-winning device is normally available for only $99, but for a limited time it will be $79, our lowest price ever, when purchased using a MasterCard card. With a simple tap, NOOK Simple Touch is intuitive and easy to navigate, shop and read. NOOK Simple Touch was also named the “Best e-ink reader” by CNET. For those last-minute Father's Day shoppers, Barnes & Noble.com is offering all customers free express and free expedited shipping of any NOOK device. The free express shipping is available from June 9 through June 12. The free expedited shipping is available from June 12 through June 14. Both options will help to ensure delivery of a new NOOK in time for Father's Day. With all NOOK products, customers can shop Barnes & Noble's expansive NOOK Store™ of more than 2.5 million digital titles. In addition, Barnes & Noble offers always free in-store NOOK support for customers to set up and learn how to use their new device face-to-face with friendly neighborhood NOOKsellers™. About Barnes & Noble, Inc. Barnes & Noble, Inc. (NYSE:BKS), the world's largest bookseller and a Fortune 500 company, operates 691 bookstores in 50 states. Barnes & Noble College Booksellers, LLC, a wholly-owned subsidiary of Barnes & Noble, also operates 641 college bookstores serving over 4.6 million students and faculty members at colleges and universities across the United States. Barnes & Noble conducts its online business through BN.com (www.bn.com), one of the Web's largest e-commerce sites, which also features more than two million titles in its NOOK Bookstore™ (www.bn.com/ebooks). Through Barnes & Noble's NOOK™ eReading product offering, customers can buy and read digital books and content on the widest range of platforms, including NOOK devices, partner company products, and the most popular mobile and computing devices using free NOOK software. Barnes & Noble is proud to be named a J.D. Power and Associates 2012 Customer Service Champion and is only one of 50 U.S. companies so named. Barnes & Noble.com is ranked the number one online retailer in customer satisfaction in the book, music and video category and a Top 10 online retailer overall in customer satisfaction according to ForeSee E-Retail Satisfaction Index (Spring Top 100 Edition). General information on Barnes & Noble, Inc. can be obtained via the Internet by visiting the company's corporate website: www.barnesandnobleinc.com. NOOK®, NOOK Tablet™, NOOK Simple Touch with GlowLight™ , NOOK Simple Touch ™, NOOK Color™, Reader's Tablet™, Best-Text™, NOOK Store™, NOOK Bookstore™,NOOK Magazines™, VividView™, NOOK Newspapers™, FREE NOOK Reading Apps™, NOOK Kids™,NOOK Digital Shop™, Read In Store™,More In Store™,LendMe®,NOOK Library™,NOOK Books en español™, NOOK Study™, Lifetime Library™ and Read What You Love. Anywhere You Like™ are trademarks of Barnes & Noble, Inc. Other trademarks referenced in this release are the property of their respective owners. Follow Barnes & Noble on Twitter (www.bn.com/twitter), Facebook (http://www.facebook.com/barnesandnoble) and YouTube (http://www.youtube.com/user/bnstudio). About NOOK® from Barnes & Noble Barnes & Noble's NOOK brand of eReading products makes it easy to read what you love, anywhere you like™ with a fun, easy-to-use and immersive digital reading experience. With NOOK, customers gain access to Barnes & Noble's expansive NOOK Store™ of more than 2.5 million digital titles, and the ability to enjoy content across a wide array of popular devices. NOOK Tablet™ is Barnes & Noble's fastest, lightest tablet with the best in entertainment from top services and everything you want in a tablet at a great value ($199 for NOOK Tablet – 8GB, and $249 for NOOK Tablet – 16GB). Both NOOK Tablet and the award-winning NOOK Color™ ($169) feature a stunning 7-inch VividView™ Color Touchscreen to read all of the content you love, shop popular apps, connect via email, browse the Web and more. NOOK Simple Touch™ ($99) is the fastest, easiest to use reader with the world's best reading screen and the longest battery life and NOOK Simple Touch with GlowLight™ ($139) features patent-pending lighting technology that makes it perfect for reading at bedtime and on the beach. Barnes & Noble offers NOOK owners Always Free NOOK Support in any of its nearly 700 bookstores, as well as free Wi-Fi® connectivity to enjoy the Read In Store™ feature to read NOOK Books™ for free, and the More In Store™ program, which offers free, exclusive content and special promotions. Barnes & Noble was the first company to offer digital lending for a wide selection of books through its LendMe® technology, available through NOOK eReading products. Find NOOK devices in Barnes & Noble stores and online at www.nook.com, as well as at Best Buy, Walmart, Staples, Target, Radio Shack, Books-A-Million, OfficeMax, Fred Meyer, P.C. Richard & Son stores, Office Depot, Fry's Electronics, Kmart, hhgregg, Sears and Systemax Inc. retailers. In addition to NOOK devices, Barnes & Noble makes it easy for customers to enjoy any book, anytime, anywhere with its free NOOK Reading Apps™, available at www.nook.com/freenookapps. Customers can use Barnes & Noble's free eReading software to access and read books from their personal Barnes & Noble digital library on devices including iPad™, iPhone®, iPod touch®, Android™ smartphones and tablets, PC and Mac®. Lifetime Library™ helps ensure that Barnes & Noble customers will always be able to access their digital libraries on NOOK products and software-enabled devices and BN.com. Barnes & Noble also offers NOOK Study™ (www.nookstudy.com), an innovative study platform and software solution for higher education, NOOK Kids™ (www.nookkids.com), a collection of digital picture and chapter books for children, and NOOK Books en español™ (http://www.barnesandnoble.com/ebooksenespanol), the first-ever Spanish language digital bookstore in the United States. For more information on NOOK devices and eReading software, updates, new NOOK Book releases, Free Friday™ NOOK Books and more, follow us on www.twitter.com/nookBN and www.facebook.com/nook. Barnes & Noble, Inc.Mary Ellen Keating, 212-633-3323Corporate Communicationsmkeating@bn.comorBarnes & Noble, Inc.Carolyn J. Brown, 212-633-4062Corporate Communicationscbrown@bn.com