The Globe and Mail

Go to the Globe and Mail homepage

Jump to main navigationJump to main content

Globe Investor

News Sources

Take control of your investments with the latest investing news and analysis

Press release from GlobeNewswire (a Nasdaq OMX company)

CafePress Solidifying Fan Generated Gear as a Licensed Retail Category With the Launch of CafePress Entertainment

Tuesday, June 12, 2012

CafePress Solidifying Fan Generated Gear as a Licensed Retail Category With the Launch of CafePress Entertainment03:30 EDT Tuesday, June 12, 2012LOUISVILLE, Ky., June 12, 2012 (GLOBE NEWSWIRE) -- CafePress Inc. (Nasdaq:PRSS), The World's Customization Engine™, today announces the launch of its new retail portal, CafePress Entertainment on Cafepress.com, solidifying fan generated designs as a retail-licensing category. This unique retail experience features fan inspired merchandise from all of your favorite films, TV shows, comics, celebrities and more. The new online fan portal will feature CafePress' existing stable of over 150 licensed properties from many of the world's largest entertainment brands. CafePress has quickly expanded its licensed partnerships by marrying its visitors to the brands they love, creating a one-of-a-kind experience where fans can design merchandise for other fans.  Leveraging 12+ years of ecommerce expertise and a proprietary print-on-demand platform fans create and buy one-of-a-kind licensed designs available on over 400 different products. "At CafePress we dream of inspiring a movement in the licensing industry. The launch of CafePress Entertainment is the first step in our march toward making 'fan generated products' a legitimate category in the licensing industry," states Joe Schmidt, CafePress Chief Marketing Officer. "This movement is not something we are attempting to invent, rather, it's a reaction to the immense engagement we see everyday between the millions of fans on CafePress.com and the brands we power. At CafePress, we're committed to leading the charge and delivering solutions for the fans and the brands that inspire them." For more information, and to shop for entertainment merchandise, visit http://shop.cafepress.com/brands/whatshotAbout CafePress [PRSS]: CafePress is The World's Customization EngineTM. Launched in 1999, CafePress empowers individuals, groups, businesses and organizations to create, buy and sell customized and personalized products online using the company's innovative and proprietary print-on-demand services and e-commerce platform. Today, CafePress' portfolio of e-commerce websites include CafePress.com, CanvasOnDemand.com, GreatBigCanvas.com, Imagekind.com, InvitationBox.com, and Logosportswear.com.  The CafePress logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=12183CONTACT: Media Contact Marc Cowlin 650.655.3039 pr@cafepress.com