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Press release from PR Newswire

Veterans Valued, Troops Supported As Kellogg Company Continues Longstanding Commitment To Military Service

Thursday, August 09, 2012

Veterans Valued, Troops Supported As Kellogg Company Continues Longstanding Commitment To Military Service09:00 EDT Thursday, August 09, 2012BATTLE CREEK, Mich., Aug. 9, 2012 /PRNewswire/ -- Kellogg Company is recognized with a Patriot Award for its extraordinary support of employees in the military. A new group has formed at Kellogg Co. to honor military service and more effectively recruit and onboard veterans. KVets & Supporters, Kellogg's new employee resource group, honors veterans, helps company be an employer of choice.    Last year, a Marine Reservist from Battle Creek, Mich., was deployed to Afghanistan, leaving his wife, family and job behind. After his assignment, he returned home safely to a new baby and Kellogg Company teammates eagerly awaiting his arrival.Because of support provided by the company and his coworkers before, during and after his duty, the employee nominated Kellogg Company to receive a Patriot Award, which recognizes organizations providing extraordinary support and cooperation to citizens who serve. The honor was bestowed by the Employer Support of Guard and Reserve (ESGR), an agency of the Department of Defense."That one of our own employees took the time to nominate our company to receive the Patriot Award is truly humbling," said Brad Davidson, president of Kellogg North America "Nearly 800 current Kellogg employees in the United States have served in the Armed Forces. We are so privileged that they are part of the Kellogg family, and we appreciate the valuable skills and experiences they bring to the business."With so many Kellogg employees having military service, along with numerous employees who are family members and supporters of loved ones in the military, Kellogg Company was inspired to develop KVets & Supporters, a new Employee Resource Group (ERG). ERGs are voluntary affinity groups that allow employees to connect on common dimensions of diversity. KVets & Supporters seeks to engage employees with service experience, assist with our veteran recruiting efforts, improve the onboarding of new employees who are veterans and help strengthen our position as a company of choice for veterans and their supporters.  "It's a way to honor and thank those who serve, have served or made sacrifices while their friends, colleagues and family served," said Mark King, Kellogg's Chief Diversity & Inclusion Officer. "Supporting our veterans also allows Kellogg to strengthen our ability to recruit and engage these talented individuals who have unique skills, experiences and challenges when returning to civilian life."The formation of KVets & Supporters aligns well with the company's values and history of supporting veteran and military causes. Kellogg and Kellogg's Corporate Citizenship Fund, the charitable arm of Kellogg, also support a variety of military initiatives, including Wounded Warrior Project, National Military Family Association and the Defense Commissary Agency Scholarship Fund."As a company, we go beyond what is required by doing what is right for those who serve on our behalf," said Davidson, who also serves as executive sponsor of KVets & Supporters. "We look forward to the influence our new ERG will have in engaging our employees in the unique perspective of being a veteran."KVets & Supporters is the seventh ERG to form at Kellogg. More than 2,600 employees currently belong to one of the groups, which are: Kellogg African American Resource Group, Kellogg Multinational Resource Group, K-Pride and Allies, Latino Employee Resource Group, Women of Kellogg and Young Professionals. About Kellogg CompanyDriven to enrich and delight the world through foods and brands that matter, Kellogg Company (NYSE: K) is the world's leading producer of cereal, second largest producer of cookies and crackers and - through the May 2012 acquisition of the iconic Pringles® business - the world's second largest savory snacks company. In addition, Kellogg is a leading producer of frozen foods. Every day, our well-loved brands - produced in 18 countries and marketed in more than 180 countries - nourish families so they can flourish and thrive. With 2011 sales of more than $13 billion, these brands include Cheez-It®, Coco Pops®, Corn Flakes®, Eggo®, Frosted Flakes®, Kashi®, Keebler®, Kellogg's®, Mini-Wheats®, Pop-Tarts®, Pringles®, Rice Krispies®, Special K®, and many more. To learn more about Kellogg Company, including our corporate responsibility initiatives and rich heritage, please visit www.kelloggcompany.com.SOURCE Kellogg CompanyFor further information: Kellogg Media Hotline, +1-269-961-3799, Media.Hotline@Kellogg.com