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Press release from CNW Group

Pure Technologies Announces New Pipeline Monitoring Contract In Mexico

Thursday, August 16, 2012

Pure Technologies Announces New Pipeline Monitoring Contract In Mexico08:20 EDT Thursday, August 16, 2012CALGARY, Aug. 16, 2012 /CNW/ - Pure Technologies Ltd. ("Pure" or the "Company") (TSX: PUR) is pleased to announce that its subsidiary, Pure Inspection Technologies Mexico, S.A. de C.V., has been awarded new work in Cutzamala, Mexico in the amount of approximately US$4 million.Under the contract, Pure will supply, design, install and commission a SoundPrint® Acoustic Fiber-Optic ("AFO") monitoring system on a portion of a major pipeline system which provides treated drinking water to roughly 30 percent of Mexico City's population. The majority of this new work is expected to be completed prior to the end of 2012. Pure will then continuously monitor this new section of pipeline - which has recently undergone electromagnetic inspection using Pure's PipeDiver® technology - for structural integrity.Previous work included electromagnetic inspections and the installation of the Company's AFO monitoring technology on approximately 25 kilometers of these critical pipelines.  Additional information on prior work can be found in Pure's October 25, 2010 news release:http://www.puretechltd.com/php/public_view_press.php?ID=34About Pure Technologies Ltd.Pure Technologies Ltd. is an international asset management technology and services company which has developed patented technologies for inspection, monitoring and management of critical infrastructure around the world.  Pure's business model incorporates four distinct but complementary business streams:Sales of proprietary monitoring technologies for pipelines, bridges and structures (SoundPrint®, SoundPrint® AFO);Recurring revenuefrom data analysis and site maintenance for these technologies, and from technology licensing;Premium technical servicesincluding pipeline inspection, leak detection and condition assessment (P-Wave®, SmartBall®, Sahara®, PipeDiver®, PureRobotics™);Specialized engineering servicesin areas related to asset management, primarily in the area of pipeline condition assessment for water and wastewater infrastructure (Openaka Corp., Price Brothers UK Ltd, and Jason Consultants). Forward-Looking StatementsThis release contains forward-looking statements.  Forward-looking statements, without limitation, may contain the words "believes", "expects", "anticipates", "estimates", "intends", "plans", or similar expressions.  Forward-looking statements are not guarantees of future performance.  They involve risks, uncertainties and assumptions and the Company's actual results could differ materially from those anticipated.  Forward-looking statements are based on the opinions and estimates of Management at the date the statements are made, and are subject to a variety of risks and uncertainties and other factors that could cause actual events or results to differ materially from those projected in the forward-looking statements.  In the context of any forward-looking information please refer to risk factors detailed in, as well as other information contained in, the Company's filings with Securities Regulators (www.sedar.com). ® Registered Trademarks, property of Pure Technologies Ltd."The TSX has not reviewed and does not accept responsibility for the adequacy or accuracy of this release"SOURCE: Pure Technologies Ltd.For further information: To find out more about Pure Technologies Ltd. (TSX: PUR), visit our website at www.puretechltd.com.  Or contact James E. Paulson, Chairman, Karen Keebler, Chief Financial Officer or Paul Moon, Investor Relations at (403) 266-6794 or e-mail to  investor.relations@puretechltd.com.