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Press release from Business Wire

Panasonic Introduces New 3D Home Theater Projector with Advanced Customization Features

<p class='bwalignc'> <i>Brighter and Clearer Images with 3D Motion Remaster for an Immersive Theater Experience</i> </p>

Wednesday, September 12, 2012

Panasonic Introduces New 3D Home Theater Projector with Advanced Customization Features09:00 EDT Wednesday, September 12, 2012 SECAUCUS, N.J. (Business Wire) -- Panasonic, a manufacturer of consumer and professional projector solutions, today announced the new PT-AE8000U full-HD 3D home theater projector. With 2,400 lumens of brightness and an extremely high 500,000:1 contrast ratio, this 1080p (1,920 x 1,080 pixels) resolution projector embodies Panasonic's 11 years of home theater projector engineering. The PT-AE8000U provides excellent picture quality in 2D, as well as advanced 3D features that deliver a natural and comfortable movie theater experience at home. Hollywood Collaboration Since 2003, Panasonic has manufactured high quality home theater projectors in collaboration with Hollywood filmmakers and Panasonic's Hollywood Laboratory. This partnership is instrumental in the development of projectors that deliver the image quality filmmakers intended. The PT-AE8000U is the latest projector to go through this process, having been fine-tuned to produce images as close as possible to directors' original intentions. “Panasonic engineers bring us in to make evaluations and listen to what we have to say, so that when they are doing the design work they take our considerations into effect,” said Steven Poster ASC, cinematographer. “I don't know of any other home theater projector manufacturers doing that at this point.” For more information on Panasonic's collaboration with Hollywood filmmakers in developing the PT-AE8000U, the company has produced a video about the process that can be viewed online at: http://youtu.be/gJ9DqG96M7s Excellent Image Quality The PT-AE8000U comes equipped with a new 220W Red Rich Lamp for increased red intensity and a 2,400 lumens brightness rating, which enables the projector to produce bright images and deliver stunning color reproduction. The PT-AE8000U generates deeper blacks by incorporating Panasonic's Pure Contrast Plates, which match the LCD panel characteristics, virtually eliminating light leakage. The combination of Panasonic's Pure Contrast Plates, Pure Color Filter Pro and Dynamic Iris technologies make the PT-AE8000U's astonishing 500,000:1 contrast ratio possible. Advanced 3D Features Improving upon its predecessor, the 5-star rated PT-AE7000U1, the PT-AE8000U ensures less crosstalk and 20 percent brighter images for comfortable and natural 3D viewing at home. In order to deliver natural 3D movement, the PT-AE8000U projector's 3D Motion Remaster feature interpolates an image between alternately created right and left images caused by the active shutter system and, as a result, enables smooth, continuous and properly positioned 3D images. The PT-AE8000U projector's built-in IR transmitter enables synchronization with active shutter 3D glasses and can transmit up to 20 feet. An optional IR transmitter offers greater installation flexibility with a transmission distance of up to 33 feet. Users can customize their viewing experience with the new 3D Viewing Monitor and 3D Picture Balance features. The 3D Viewing Monitor visually shows that the amount of parallax in the 3D images, which varies according to screen size, is within the safe zone set forth by the 3D Consortium Committee, ensuring a more comfortable viewing experience. Using the 3D Viewing Monitor, users can also highlight positive and negative parallax within each image. Further customization is possible with the 3D Picture Balance, which allows users to see the right and left eye images side-by-side to adjust color, contrast and brightness based on the content. “The PT-AE8000U is the ideal projector for home theater enthusiasts who enjoy customizing their settings,” said Scott Wellington, senior product marketing manager at Panasonic System Communications Company of North America. “The PT-AE8000U provides several advanced 3D customization features, previously only supported in 2D, including 3D Motion Remaster, 3D Lens Memory, Keystone Correction and a powered zoom and focus functionality.” The enhanced Detail Clarity Processor 4 and Frame Creation 2 in the PT-AE8000U have been optimized for 3D images and allow the projection of fine detailed images, as well as sharp and clear images in fast moving scenes. Additionally, Frame Creation 2 is now available during 2D-3D conversion. Installation Flexibility and Customization Installing the PT-AE8000U is made easy with a 2x zoom lens and wide range of lens shift. The PT-AE8000U can project onto a 120-inch diagonal screen from as close as 11.8 feet or as far away as 23.6 feet. The projector can also be installed from the ceiling or mounted to a wall with +/- 100 percent vertical adjustment and +/- 26 percent horizontal adjustment. Because many Blu-ray movies come in a 2.35:1 aspect ratio, which is wider than the projector's 16:9 aspect ratio, Panasonic's Intelligent Lens Memory automatically detects and switches the lens and focus position. The Advanced Gamma Adjustment function has been improved in the PT-AE8000U, enabling users to control the gamma curve and more precisely calibrate the projector by adjusting brightness Y and R, G and B at any of 15 points. By using the Split-Adjust mode, users can freeze the scene and make these adjustments while comparing side-by-side with the original image. The PT-AE8000U is equipped with three HDMI input terminals, which support DeepColor and x.v. Color, and two 12V Triggers allow more home theater automation, such as lighting and a motorized screen. Additionally, VIERA Link® provides seamless operation of multiple VIERA Link® compatible Panasonic devices by using the PT-AE8000U remote control. Panasonic's advanced PT-AE8000U home theater projector will be available through authorized Panasonic resellers in late September or early October 2012. Additional PT-AE8000U Information For more information on the PT-AE8000U, please visit http://panasonic.net/avc/projector/products/ae8000/index.html or contact us at pjsolutions@us.panasonic.com. Follow Panasonic ProAV Solutions Panasonic projectors can be followed on social media channels, including Twitter, YouTube, Flickr and Panasonic for Business blog. Panasonic Solutions for Business Built on a celebrated engineering foundation, Panasonic architects business technology solutions that help build a better world. Customers in government, healthcare, production, education and a wide variety of commercial enterprises, large and small, depend on integrated solutions from Panasonic to help them acquire, manage and interpret the information that drives innovation. The complete suite of Panasonic solutions addresses unified business communications, mobile computing, security and surveillance systems, retail information systems, office productivity solutions, high definition visual conferencing, projectors, professional displays and HD and 3D video production. As a result of its commitment to R&D, manufacturing and quality control, Panasonic engineers reliable and long-lasting solutions as a partner for continuous improvement. Panasonic solutions for business are delivered by Panasonic System Communications Company of North America, which is a Division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation (NYSE: PC). All brand and company/product names are trademarks or registered trademarks of the respective companies. All specifications are subject to change without notice. Information on Panasonic solutions for business can be obtained by calling 877-803-8492 or at www.panasonic.com. About Panasonic Corporation of North America Based in Secaucus, NJ, Panasonic Corporation of North America provides a broad line of digital and other electronics products and services for consumer, business and industrial use. The company is the principal North American subsidiary of Osaka, Japan-based Panasonic Corporation (NYSE: PC), and the hub of Panasonic's U.S. branding, marketing, sales, service and R&D operations. Panasonic was the only Consumer Electronics company to be listed in the top ten brands on the Interbrand Best Global Green Brands 2011 ranking (http://www.interbrand.com/en/best-global-brands/Best-Global-Green-Brands/2011-Report/BestGlobalGreenBrandsTable-2011.aspx). As part of its continuing efforts to reduce its carbon footprint, Panasonic Corporation of North America will relocate its operations to a new eco-efficient office tower adjacent to a mass transit hub in Newark, NJ in 2013. Information about Panasonic Eco Ideas initiatives is available at http://panasonic.net/eco/ecoideas/. Information about Panasonic and its products is available at www.panasonic.com. Additional company information for journalists is also available at www.panasonic.com/pressroom. 1 Projector Central, August 2011 Cohn & Wolfe for PanasonicHolly Luka, 415-365-8539 (Direct)Holly.Luka@cohnwolfe.comPanasonicB2B.PR@cohnwolfe.com