Press release from Business Wire
Saks Fifth Avenue OFF 5TH Store Opening in Livermore
Wednesday, November 07, 2012
Saks Fifth Avenue OFF 5TH Store Opening in Livermore14:50 EST Wednesday, November 07, 2012
NEW YORK (Business Wire) -- Saks Incorporated's Saks Fifth Avenue OFF 5TH announced today that it
plans to open its doors in Livermore, CA on Thursday, November 8. The
new 28,132 square-foot store is located in Paragon Outlets, a new outlet
facility located 36 miles east of the heart of San Francisco, which will
open in conjunction with Saks Fifth Avenue OFF 5TH on the same day.
“OFF 5TH is thrilled to be a part of the beautiful new center in
Livermore,” said Robert Wallstrom, President of Saks Fifth Avenue OFF
5TH. “With this location joining OFF 5TH's store in Milpitas, we look
forward to offering San Francisco Bay customers even more opportunities
to shop designer merchandise at great prices.”
The store is modeled in Saks Fifth Avenue OFF 5TH's innovative ‘luxury
in a loft' store design, a novel layout that has been well received and
set a new standard in outlet shopping. This design maximizes efficiency
and flexibility, enabling easy changes in the general layout. The store
will be bright, uncluttered, with no hard aisles and one consistent hard
surface floor throughout. All fixtures will be on casters, ensuring ease
in movement, and all hardware will be interchangeable between fixtures.
A distinctive assortment of brands will be available at outlet prices in
the relocated store, including women's and men's apparel, fine jewelry
and children's collections. Women will find merchandise from top
designer brands, including Jil Sander, MaxMara, Donna Karan, Etro,
Carolina Herrera, Michael Kors, Christian Dior and Piazza Sempione, as
well contemporary options in line with winter's most sought-after
trends, like jewel tones, printed denim and woven tops, and gorgeous
leather, wool and down top coats. The men's assortment will highlight a
range of contemporary designers such as Marc by Marc Jacobs, Vince, John
Varvatos, Robert Graham, True Religion, 7 For All Mankind, Joe's Jeans,
Levi's, and Hudson. For men and women, OFF 5TH's premier private labels
BLACK Saks Fifth Avenue, BLUE Saks Fifth Avenue, RED Saks Fifth Avenue,
GREY Saks Fifth Avenue, and its Cashmere collection will also be
available in vibrant colors of the season. OFF 5TH's BLACK, BLUE, RED
and GREY Saks Fifth Avenue labels provide distinctive offerings to cater
to the OFF 5TH customer's individual style and interests. Jewelry
options will include gold, diamond and pearl pieces from Roberto Coin,
John Hardy, Judith Ripka, Lagos, Stephen Webster, Elizabeth and James,
Emily and Ashley, Stephen Dweck, Ippolita, Vendorafa, Gurhan, Bavna,
Saks Fifth Avenue and Nava Zahavi.
On Wednesday, November 7, Saks Fifth Avenue OFF 5TH will be celebrating
its store opening in Livermore with a private party for top customers
and vendor partners, from 6 to 9. Upon arrival, a photographer will be
capturing guests on the red-carpet entrance; customers can receive a
print of the image or upload it live to social media channels. Once
inside, guests will be among the first to tour the beautiful new store,
preview winter merchandise, and enjoy passed hors d'oeuvres paired with
winefrom local Tenuto Winery. For dessert, San Francisco's
favorite food tuck, The Crème Brulee cart, will be serving made-to-order
treats in store. With any purchase, guests will receive a complimentary
signature tote or OFF 5TH iPhone case, and 10% of sales from the event
will be donated to The Princess Project. Continuing with celebrations
through the weekend, Saks Fifth Avenue OFF 5TH shoppers will also
receive a complimentary signature tote with a purchase of $50 or more,
and all customers will be eligible for “FashCash” worth up to $500 by
signing up for the Saks Fifth Avenue OFF 5TH MORE! Rewards loyalty
program. This program offers weekly discounts, sales and promotions on
merchandise throughout the store.
About Saks Fifth Avenue OFF 5TH
Saks Fifth Avenue OFF 5TH is a world-class, full-service destination for
value-priced clothes and accessories for men, women, children and the
home. The retailer's 65 stores combine the two great joys of shopping:
The delight of finding the very best and the thrill of the deal. Highly
coveted designers are displayed alongside exclusive Saks brands you
won't find anywhere else, all in a luxury-in-a-loft environment that can
showcase an emerging trend one day and a great deal the next. Saks Fifth
Avenue OFF 5TH simply offers more style, more savings and more service
than any other value retailer.
Saks Fifth AvenueSophia Brown, 212-451-3957PR DirectorSophia_Brown@s5a.comorAmber
Cacali, 212-320-4783VP MarketingAmber_Cacali@s5a.comorSaks
IncorporatedJulia Bentley, 865-981-6243SVP Investor
RelationsJulia_Bentley@saksinc.com
