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Press release from CNW Group

DHX Media signs deal with Amazon's European digital streaming channel

Wednesday, November 21, 2012

DHX Media signs deal with Amazon's European digital streaming channel10:07 EST Wednesday, November 21, 2012HALIFAX, Nov. 21, 2012 /CNW/ - DHX Media Ltd ("DHX") (TSX: DHX), a leading independent international producer, distributor and licensor of mainly children's entertainment content, has partnered with Amazon's European digital media subsidiary on a non-exclusive SVOD UK license adding close to 1,000 half hours, to their existing offering, of DHX's classic children's TV shows such as Inspector Gadget and Dennis The Menace.The SVOD service is provided through Amazon's European digital media subsidiary, LOVEFiLM - Europe's largest subscription service. The subscription video on demand (SVOD) deal will offer members access to thousands of new, premium quality children's TV series from DHX's extensive library such as Mona the Vampire, Paddington Bear and Sonic the Hedgehog.Michael Donovan, CEO at DHX, said: "We are delighted to offer LOVEFiLM members access to our award-winning kids programmes. Just like LOVEFiLM we are market leaders and DHX Media's shows already air on some of the top European broadcast destinations, so this is a natural partnership."Jim Buckle, Managing Director at LOVEFiLM, commented: "DHX Media has created some of the best children's TV of recent years and we are pleased to offer our members access to their shows. We are noticing that more of our customers than ever before are using our streaming service as a quick and easy way to entertain their families, so naturally the addition of shows such as Mona the Vampire and Paddington Bear is an exciting prospect for us."About DHX Media Ltd.:DHX Media (www.dhxmedia.com) is a leader in the creation, production and licensing of family entertainment rights. DHX Media owns, markets and distributes over 8,500 half hours of children's entertainment content, and exploits owned properties through its consumer products licensing business. DHX Media is  recognized for  brands such as Caillou, Richard Scarry's Busytown Mysteries, Inspector Gadget, Johnny Test, AnimalMechanicals, Kid vs. Kat, Super WHY!, Rastamouse, and Yo Gabba Gabba!. The company also provides programming for Cookie Jar TV, the weekend morning block on CBS. DHX Media's full-service international licensing agency, Copyright Promotions Licensing Group, (CPLG), represents numerous entertainment, sport and design brands. DHX Media has offices in Toronto, Los Angeles, Vancouver, Halifax, London, Paris, Barcelona, Lisbon, Milan, Munich, Netherlands and is listed on the Toronto Stock Exchange.SOURCE: DHX MEDIA LTD.For further information: For investor relations, please contact: David A. Regan - EVP, Corporate Development & IR, DHX Media Ltd. +1 902-423-0260