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Press release from Marketwire

Sun Media to Launch SUN+, Exclusive Insider Access on Flagship SUN Websites

Five major markets will unveil an exclusive behind-the scenes digital subscriber experience

Tuesday, November 27, 2012

Sun Media to Launch SUN+, Exclusive Insider Access on Flagship SUN Websites14:12 EST Tuesday, November 27, 2012TORONTO, ONTARIO--(Marketwire - Nov. 27, 2012) - Sun Media announces the upcoming launch of SUN+, exclusive insider access to an unlimited digital experience on TorontoSUN.com, CalgarySUN.com, OttawaSUN.com, EdmontonSUN.com, WinnipegSUN.com and their mobile apps.Effective Tuesday, December 4th, visitors to any one of the five SUN websites will be encouraged to register for a SUN+ subscription to enjoy a completely unlimited SUN digital content experience. Visitors to the SUN websites can still enjoy unlimited access to: news highlights, hot topics, breaking news stories, an extensive lineup of bloggers, the daily Sunshine Girl photo, 'coffee break' diversions and 20 SUN+ premium articles per month absolutely free! SUN app users enjoy news highlights on its Android, iOS or BlackBerry mobile apps.SUN+ provides insider access to in-depth local news, hard-hitting columnists, live sports commentary, unlimited social sharing of SUN+ content, exclusive Sunshine Girl videos and the investigative journalism that keeps visitors coming back for more. SUN+ subscribers also receive a mobile app upgrade unlocking an enhanced on-the-go experience for Android and iOS device users."Today marks another important milestone in Sun Media's digital transformation and its commitment to delivering the quality and reliable journalism our readers expect and deserve," said Pierre Karl Péladeau, President and CEO of Sun Media.All new SUN+ digital subscribers get access to a special introductory rate of $0.99 per month for their first three months, allowing visitors to go beyond the headlines and enjoy the SUN+ digital experience. Thereafter, the $5.99 regular monthly rate for a SUN+ digital subscription provides great value for subscribers. While other media outlets have or plan to embark on this industry wide transformation, Sun Media's market leading Journal de Montreal and Journal de Quebec introduced a VIP digital experience for website visitors in September. "Encouraging early results suggest our customers support digital monetization and value our extensive team of experienced journalists across the country," said Péladeau.As a thank you for their past and future readership ALL subscribers of the Toronto SUN, Calgary SUN, Ottawa SUN, Edmonton SUN and Winnipeg SUN will receive a complimentary subscription to SUN+. SUN print subscribers will be required to go online and register for FREE to gain unlimited access to the website and mobile apps. "Sun Media is dedicated to delivering on its digital leadership position and its commitment to providing quality content, with local presence, and maximum value to its advertisers and customers," added Péladeau.Sun Media CorporationSun Media Corporation, a subsidiary of Quebecor Media Inc., is Canada's largest newspaper publisher, based on the circulation of paid and free newspapers, publishing over 15.1 million copies each week. With 36 paid-circulation daily newspapers and six free dailies in nine of the 10 largest urban markets in Canada, each with its own dedicated website, and almost 200 community newspapers, shopping guides and other specialty publications, Sun Media Corporation's English and French language newspapers and websites make it a leading provider of local news and information. Sun Media Corporation includes the activities of Osprey Media and Canoe.ca, an integrated enterprise offering e-commerce, information and communication services that operates a network of Internet portals that attracts over 10.5 million unique visitors per month in Canada, including 5.7 million in Québec. Sun Media Corporation also provides a range of commercial printing and related services as well as distribution services for newspapers, flyers and magazines.FOR FURTHER INFORMATION PLEASE CONTACT: Contact Information: Martin TremblayVice President, Public AffairsQuebecor Media Inc.514.380.1985martin.tremblay@quebecor.com