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Press release from GlobeNewswire (a Nasdaq OMX company)

Magic Moments and CafePress Introduce Unrivaled Mobile App Allowing Customers to Create, Buy and Sell Remotely

Tuesday, November 27, 2012

Magic Moments and CafePress Introduce Unrivaled Mobile App Allowing Customers to Create, Buy and Sell Remotely03:30 EST Tuesday, November 27, 2012LOUISVILLE, Ky., Nov. 27, 2012 (GLOBE NEWSWIRE) -- Desktops and Laptops are no longer required for people wanting to create, buy and sell merchandise enhanced with inspiring images. CafePress Inc. (Nasdaq:PRSS), The World's Customization EngineTM, in partnership with Magic Moments, introduce Magic Moments powered by CafePress, a cutting-edge free mobile App that enables customers to create and sell unique products with just a few taps on their smartphone. While other apps simply allow users to capture, create and buy their own gear, Magic Moments-CafePress App takes this technology one step further. Now mobile entrepreneurs can enter the e-commerce marketplace quickly, easily and on-the-go. Our App enables users to turn that stunning landscape, memorable or trending moment into meaningful merchandise. The app is extremely user-friendly, with just a simple 4-step process: 1.      Take the picture (or choose the image from your existing album) 2.      Choose the product you want to make Apparel Accessories Drinkware Pet products 3.      Enhance your image in the Aviary Design Center Choose from more than a dozen artistic filters – including b&w, sepia and indiglow Improve brightness, contrast and saturation Draw, add text, reorient, crop and even add stickers 4.      Order your creation for yourself, sell it to others or both! "We all use the cameras on our phones to capture and share special moments. This app enables people to turn those magic moments into amazing products and sell them in an unprecedented mobile marketplace for user generated products," says Bob Marino, CEO at CafePress Inc. "This partnership provides unmatched print on demand services powered by cutting edge technology." "With smartphones playing such an integral role in sharing our lives we thought 'why not' build an app that could make people money as well," says Trevor George, co-Founder and CEO of Magic Moments. "Magic Moments powered by CafePress is driving the beginnings of a larger trend of mobile shopping and merchandising. Whether it's a double rainbow, an adorable animal or a potentially viral meme, there's enormous potential." Magic Moments powered by CafePress is available for free in the iTunes App Store. There are currently 27 personalized product options including apparel, home items, drinking glasses, and pet products available from Magic Moments powered by CafePress, with more slated to come soon.About Magic Moments: Magic Moments was created by CEO Trevor George & Co-Founders Blake George and Sanford Nelson. The Michigan based company is responsible for launching the first-ever mobile social marketplace, allowing users to take pictures, enhance them, buy and sell them. https://www.magicmoments.com/About CafePress [PRSS]: CafePress Inc. is The World's Customization EngineTM. Launched in 1999, CafePress empowers individuals, groups, businesses and organizations to create, buy and sell customized and personalized products online using the company's innovative and proprietary print-on-demand services and e-commerce platform. Today, CafePress' portfolio of e-commerce websites include CafePress.com, CanvasOnDemand.com, GreatBigCanvas.com, Imagekind.com, InvitationBox.com, LogoSportswear.com and EZ Prints.   The CafePress logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=12183CONTACT: Media Contact Marc Cowlin 650.655.3039 pr@cafepress.com