Press release from Business Wire
PVH Corp. Announces License Agreement with Oracon for Men's ARROW Brand Clothing in Brazil
Wednesday, January 09, 2013
PVH Corp. Announces License Agreement with Oracon for Men's ARROW Brand Clothing in Brazil17:56 EST Wednesday, January 09, 2013
NEW YORK (Business Wire) -- PVH Corp.'s (NYSE: PVH) Cluett, Peabody & Co., Inc. subsidiary and
Oracon Com. De Conf. LTDA have entered into a license agreement under
which Oracon will market and distribute in Brazil, men's clothing under
the ARROW brand.
Under the license, Oracon will produce ARROW dress shirts, suits,
ties, sportswear, underwear, jackets, knits and jeans to be sold at
multi-brand and specialty stores in Brazil. Oracon also has the rights
to open ARROW stores and launch an e-commerce site exclusively
featuring such products.
“We continue to grow our international ARROW business, and are
excited by our partnership with Oracon, as well as entering into the
Brazilian marketplace,” said Ken Wyse, President of Licensing for PVH
Corp. “Oracon has extensive knowledge and experience in these product
categories in Brazil and we look forward to having them on the ARROW
licensee team to further expand the ARROW brand's global reach.”
“Oracon is one of the leading apparel companies in Brazil,” said Jose
Szachnowicz, President of Oracon. “We are very pleased with our new
licensing agreement with Cluett/PVH for ARROW, a truly iconic
American brand. We believe our expertise in the men's apparel industry
in Brazil, the increase in opportunities for international brands in our
marketplace and ARROW's rich heritage as a symbol of authentic
American fashion provides a strong foundation for successfully launching
and growing ARROW in Brazil.”
About PVH Corp.
PVH Corp., one of the world's largest apparel companies, owns and
markets the iconic Calvin Klein and Tommy Hilfiger brands
worldwide. It is the world's largest shirt and neckwear company and
markets a variety of goods under its own brands, Van Heusen, Calvin
Klein, Tommy Hilfiger, IZOD, ARROW, Bass and G.H. Bass & Co.,
and its licensed brands, including Geoffrey Beene, Kenneth Cole New
York, Kenneth Cole Reaction, MICHAEL Michael Kors, Sean John, Chaps,
Donald J. Trump Signature Collection, JOE Joseph Abboud, DKNY, Ike Behar
and John Varvatos.
About Oracon Com. De Conf. LTDA
Oracon, a leading apparel company in Brazil, markets men's casual, dress
and sportswear under its own brands, Yachtmaster, Hemingway Clothing
& Co., California Surf, and its licensed brands, Camaro
and Corvette. Oracon markets womenswear under its Sweet
Vanilla and Menina Flor brands.
SAFE HARBOR STATEMENT UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT
OF 1995: Forward-looking statements made in this press release,
including, without limitation, statements relating to PVH Corp's future
plans, strategies, objectives, expectations and intentions, are made
pursuant to the safe harbor provisions of the Private Securities
Litigation Reform Act of 1995. Investors are cautioned that such
forward-looking statements are inherently subject to risks and
uncertainties, many of which cannot be predicted with accuracy, and some
of which might not be anticipated, including, without limitation, the
following: (i) the Company's plans, strategies, objectives, expectations
and intentions are subject to change at any time at the discretion of
the Company; (ii) the levels of sales of the Company's licensees at
wholesale and retail, and the extent of discounts and promotional
pricing in which the Company's licensees and other business partners are
required to engage, all of which can be affected by weather conditions,
changes in the economy, fuel prices, reductions in travel, fashion
trends, consolidations, repositionings and bankruptcies in the retail
industries, and other factors; (iii) civil conflict, war or terrorist
acts, the threat of any of the foregoing, or political and labor
instability in any of the countries where the Company's licensees' or
other business partners' products are sold, produced or are planned to
be sold or produced; (iv) disease epidemics and health related concerns,
which could result in closed factories, reduced workforces, scarcity of
raw materials and scrutiny or embargoing of goods produced in infected
areas, as well as reduced consumer traffic and purchasing, as consumers
limit or cease shopping in order to avoid exposure or become ill; (v)
the failure of the Company's licensees to market successfully licensed
products or to preserve the value of the Company's brands, or their
misuse of the Company's brands and (vi) other risks and uncertainties
indicated from time to time in the Company's filings with the Securities
and Exchange Commission.
The Company does not undertake any obligation to update publicly any
forward-looking statement, whether as a result of the receipt of new
information, future events or otherwise.
PVH Corp.Investors:Dana Perlman, 212-381-3502Treasurer
and SVP,Business Development and Investor RelationsorLicensing:Ken
Wyse, 212-381-3628President, Licensing & Public RelationsorMedia:Jason
Colin, 212-381-3937Director of Communications
