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Press release from Marketwire

GuestLogix Introduces New Service Offering for Logistics Support to Onboard Retail Industry's Largest Customer Base

Market Leader Steps In to Support Global Device Logistics and Equipment Maintenance for Expanded Full-Service Support of Airline Customers' Retail Operations

Thursday, January 17, 2013

GuestLogix Introduces New Service Offering for Logistics Support to Onboard Retail Industry's Largest Customer Base07:00 EST Thursday, January 17, 2013TORONTO, ONTARIO--(Marketwire - Jan. 17, 2013) - GuestLogix Inc. (TSX:GXI), the leading global provider of onboard retail and payment technology solutions to airlines and the passenger travel industry, today announced its new device and equipment maintenance offering, Enhanced Logistics Management Services (ELMS) is now available to its global customer base. As part of this new offering, GuestLogix will provide complete management of its customers' handheld point-of-sale (POS) devices at specified sites including airports. This service will ensure that all devices are clean, in good repair and have adequate battery power, and the Company will oversee all inventory functions including ordering of new devices and batteries, secure storage and associated reporting. GuestLogix will also ensure light repairs are completed onsite, speeding up turnaround times and reducing repair cycle times. "Having deployed more point-of-sale devices to the passenger travel industry than any onboard retail technology provider, this new service offering is a natural extension of our platform-related services," said GuestLogix President & CEO, Brett Proud. "We have the necessary infrastructure, the direct relationship with the manufacturers of these devices and batteries, and the direct relationship with the airlines themselves. Extending this type of capability to our customers will greatly benefit the quality of their operations and flight attendant productivity, and positively impacts our customers' revenues by ensuring their onboard stores are always open and fully operational. At the same time, this new offering greatly benefits GuestLogix' near-term growth plans." To manage their POS devices, airline customers were frequently required to utilize unassociated third parties with limited knowledge of GuestLogix' devices and onboard retail platform, and were often not associated with the airline beyond this service. This new offering will work to drive additional top-line revenue growth to GuestLogix, while allowing a much more congruent retail technology operation for the airline. GuestLogix will oversee the management of this new offering and will also leverage a series of established global partners to support its customer base in this regard. "One of our main goals is to make our customers' operations run as smoothly as possible, eliminating as many moving parts as we can," said Ilia Kostov, SVP Business Development & Client Services - Americas & Asia Pacific, GuestLogix. "There is certainly an immediate need in the market for better management of POS device logistics and we are seen by many as the natural provider of this service. With 90% market share in North America alone, we expect to see significant gains in this business area very shortly." This new service is available immediately and is being communicated to all of our global airline customers. New customer wins are expected to be announced in the near term. Enhanced Logistics Management Services may be extended to global rail customers in the future, pending customer demand.About GuestLogix GuestLogix Inc. (TSX:GXI), the leading global provider of onboard store technology and merchandising solutions, helps airlines and other travel operators create, manage, and control onboard retail environments tailored to their needs and their passengers. GuestLogix brings a decade of expertise as a trusted onboard transaction processing partner to airlines around the world. The Company's global headquarters and centre for product innovation is located in Toronto, Canada with regional head offices located in Dallas, Texas (serving Americas) London, UK (serving EMEA), and Hong Kong (serving Asia-Pacific). Sales and support offices are located in Singapore and Shanghai. Logistics centres are situated in Toronto, Dallas, London and Seoul with a software development centre located in India. In September 2012, GuestLogix acquired U.K.-based onboard retail technology provider Initium Onboard with clients in Europe, South America, Asia-Pacific and the Middle East. More information is available at© 2013 GuestLogix. All Rights Reserved. Forward-Looking Statements This news release includes certain forward-looking statements that are based upon current expectations, which involve risks and uncertainties associated with GuestLogix' business and the environment in which the business operates. Any statements contained herein that are not statements of historical facts may be deemed to be forward-looking, including those identified by the expressions "anticipate", "believe", "plan", "estimate", "expect", "intend", and similar expressions to the extent they relate to the Company or its management. The forward-looking statements are not historical facts, but reflect GuestLogix' current expectations regarding future results or events. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations, including the matters discussed under "Risks and Uncertainties" in the Filing Statement filed on July 16, 2012 with the regulatory authorities. GuestLogix assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those reflected in the forward-looking statements.FOR FURTHER INFORMATION PLEASE CONTACT: Contact Information: Media & Investor Relations: GuestLogix Inc.Dan ThompsonVP, Marketing, Communications & Investor