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Press release from CNW Group

Amaya Renews Partnership with Warner Bros.

Thursday, February 07, 2013

Amaya Renews Partnership with Warner Bros.04:00 EST Thursday, February 07, 2013MONTREAL, Feb. 7, 2013 /CNW/ - Amaya Gaming Group Inc. (TSXV: AYA) has extended its agreement with Warner Bros. Consumer Products (WBCP), on behalf of DC Entertainment, to be the exclusive provider of DC Comics comic book-inspired pay-to-play online casino games, including legendary Super Heroes Superman, Batman, Wonder Woman, Green Lantern, and The Flash."Amaya is proud to extend its long-term partnership with WBCP and excited to continue featuring the DC Comics comic book-based characters in our pay-to-play games," said Alain Brosseau, Director of Product Strategy for Amaya. "The DC Comics franchise is a leading brand globally, and we look forward to continuing and further developing our relationship with WBCP. We are also pleased to announce that new 3D games will be developed for distribution over both desktop computers and mobile devices for players around the world who enjoy the DC Comics comic book-inspired characters."Amaya will have exclusive rights to distribute pay-to-play online casino games, in markets worldwide where pay-to-play online casino gaming is licensed and regulated. The DC Comics comic book design of the characters featured in the games will continue to include the comic book designs of Batman, Superman, Wonder Woman, Green Lantern and The Flash. In addition, the partnership will also allow Amaya to develop and distribute games that include the comic book adaptation of the Justice League, Supergirl and the DC Gotham Girls (Batgirl, Catwoman, Harley Quinn and Poison Ivy), as well as DC Comics villains including such characters as Bane, The Joker and Lex Luthor."We are excited that the DC Comics comic book design will continue to be part of our pay-to-play online product development plan," said Mr. Brosseau. "Our branded games have proven to be highly popular with Internet gaming operators and their players. They attract a wide demographic of consumers and are particularly well-suited to engage people, with previously only a modest interest, in online casino gaming. The stunning graphics, animation and sound, increase the player's enjoyment of these games."About AmayaAmaya provides a full suite of gaming products and services including casino, poker, sportsbook, platform, lotteries and slot machines. Some of the world's largest gaming operators and casinos are powered by Amaya's online, mobile, and land-based products. Amaya is present in all major gaming markets in the world with offices in North America, Latin America and Europe. Amaya recently acquired Cryptologic, a pioneer within online casino, Ongame, a leader within online poker, and Cadillac Jack, a successful slot machine manufacturer. For more information please visit DC Entertainment DC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash), Vertigo (Sandman, Fables) and MAD, is the creative division charged with strategically integrating its content across Warner Bros. Entertainment and Time Warner.  DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is the largest English-language publisher of comics in the world.  In January 2012, DC Entertainment, in collaboration with Warner Bros. and Time Warner divisions, launched We Can Be Heroes—a giving campaign featuring the iconic Justice League super heroes—to raise awareness and funds to fight the hunger crisis in the Horn of Africa.BATMAN, SUPERMAN, THE FLASH, WONDER WOMAN and all related characters and elements are trademarks of and © DC Comics. (s13)Disclaimer in regards to Forward-looking StatementsCertain statements included herein, including those that express management's expectations or estimates of our future performance constitute "forward-looking statements" within the meaning of applicable securities laws. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable by management at this time, are inherently subject to significant business, economic and competitive uncertainties and contingencies. Investors are cautioned not to put undue reliance on forward looking statements. Except as required by law, Amaya does not intend, and undertakes no obligation, to update any forward-looking statements to reflect, in particular, new information or future events.Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.SOURCE: AMAYA GAMING GROUP INC.For further information: Mr. Darcy Krogh VP, Business Development Amaya Gaming Group Inc. +1-604-669-4180 Mr. Tim Foran Investor Relations 1-800-385-5451, ext. 251