The Globe and Mail

Go to the Globe and Mail homepage

Jump to main navigationJump to main content

Globe Investor

News Sources

Take control of your investments with the latest investing news and analysis

Press release from Business Wire

Lumber Liquidators' New Mobile App Puts Every Floor at Customers' Fingertips

<p class='bwalignc'> <i><b>Now users can drop a floor into a photo of their actual room</b></i> </p>

Friday, July 27, 2012

Lumber Liquidators' New Mobile App Puts Every Floor at Customers' Fingertips10:00 EDT Friday, July 27, 2012 TOANO, Va. (Business Wire) -- Lumber Liquidators, North America's leading specialty retailer of hardwood flooring, announced today that its new Floor Finder app is now available to iPhone® and iPad® users. In addition toproviding mobile access to every floor in Lumber Liquidators' diverse and stylish inventory, the latest Floor Finder app includes a feature called The Visualizer. The Visualizer lets users see how a floor will look prior to purchase by placing an array of flooring choices in a photo of their very own room. Additionally, these photos can be uploaded to social media platforms where friends and family can share their opinions on the user's flooring choices. “We're especially excited about The Visualizer feature in our new app,” said Tom Sullivan, founder of Lumber Liquidators. “Now customers can see how a floor will look in their home before laying a single board.” Additional Features After browsing through Lumber Liquidators' more than 340 flooring varieties, customers can make purchases directly from the app or locate their local store. They can also scan QR codes found in stores or catalogs to get more product information and exclusive deals. In addition, the app features a calculator to help customers determine the amount of flooring needed for an upcoming project. To learn more about Lumber Liquidators' free Floor Finder app, see a video of it in action, or to enter its sweepstakes to win an iPad plus $1,000 toward Lumber Liquidators flooring, visit Sullivan believes everyone deserves to get the best for less and find flooring that's right for their home. “Now, in addition to the free samples and expert advice homeowners can get at a Lumber Liquidators store, they have a new app to help them pick the perfect floor,” he says. “And just like our advice, it doesn't cost a dime.” About Lumber Liquidators With more than 275 locations, Lumber Liquidators is North America's largest specialty retailer of hardwood flooring. The company features more than 340 first quality flooring varieties, including solid and engineered hardwood, bamboo, cork, laminate and resilient vinyl. Every location is staffed with flooring experts who can provide advice and useful information about Lumber Liquidators low priced product, much of which is in stock and ready for delivery. Named one of's 100 Most Trustworthy Companies of 2010, the company's quality products – such as Bellawood Prefinished Hardwood and Morning Star Bamboo – regularly appear on popular television shows, such as Extreme Makeover: Home Edition and HGTV's Dream Home. For more information, please visit or call 1.800.HARDWOOD. You can also follow the company on Facebook and Twitter. One Simple PlanMichelle Hoedeman,