The Globe and Mail

Go to the Globe and Mail homepage

Jump to main navigationJump to main content

Press release from Business Wire

Sam Edelman Announces Launch of New Jewelry Collection

<p class='bwalignc'> <b>Designer Teams up with Almar Sales as Company Continues Evolution into Complete Lifestyle Brand</b> </p>

Monday, May 06, 2013

Sam Edelman Announces Launch of New Jewelry Collection

16:46 EDT Monday, May 06, 2013

NEW YORK (Business Wire) -- Sam Edelman will extend his eponymous brand's reach with the launch of a new jewelry collection this fall. The iconic footwear and accessory designer has partnered with the Designer Jewelry Division of Almar Sales for the line, which will debut at major department stores and online beginning in September 2013.

Bracelets from the new Sam Edelman jewelry line. (Photo: Business Wire)

Bracelets from the new Sam Edelman jewelry line. (Photo: Business Wire)

The Sam Edelman jewelry collection reflects Sam's pulse on fashion, offering modern, unique, iconic and edgy designs that make a statement. The collection, priced from $45-$250, features over 120 styles composed of necklaces, bracelets, earrings and rings in dark metal and gold tone finishes. Designed with exclusive cut stones and faceted metal details, the line offers must-have pieces for every occasion and the perfect standout accent to both daytime and evening looks.

“As President of the newly formed designer jewelry division of Almar Sales, Sam Edelman was my first choice to launch this new venture,” said Mara Perlmutter. “The Sam Edelman brand offers a unique and understandable global fashion vision and was a natural fit to expand his classic chic and cutting edge esthetic into an iconic fashion jewelry collection.”

The debut of the jewelry collection comes following the launch of successful outerwear and handbag collections in 2012, as well as the opening of the Sam Edelman flagship store in Soho and a boutique in East Hampton.

“We've experienced a lot of exciting growth over the last 12 months,” said Edelman. “Now, with the addition of a jewelry line, we can continue our evolution into a complete lifestyle brand. My ultimate goal is to see our ‘Sam Girl' dressed head to toe in our designs. The jewelry collection is the next natural extension into making that a reality.”


Since its inception in 2004, designer Sam Edelman's eponymous brand has quickly emerged as a favorite among celebrities and fashionistas around the globe. Bringing more than 30 years of experience developing some of the most successful shoe collections in fashion history, Edelman's designs reflect his creative sensibility, delivering footwear that is eminently fashionable and beautifully constructed at an attainable price point. 2012 was a banner year for the brand, with the launch of outerwear and accessories collections, a flagship store opening in Soho, and a boutique in East Hampton extending the company's retail reach. It also marked the debut of Sam Edelman's juniors' line Circus by Sam Edelman, helping Sam Edelman Shoes earn Footwear News' Brand of the Year for a second time in the brand's history. The Sam Edelman brand is owned by Brown Shoe Company.


Brown Shoe Company is a $2.6 billion, global footwear company whose shoes are worn by people of all ages, from all walks of life. Our products are available virtually everywhere — in the nearly 1,300 Famous Footwear and Naturalizer retail stores we operate, in hundreds of major department and specialty stores, on 14 branded ecommerce sites, and on many additional third-party retail websites. Through our broad range of products, we serve three key market segments with our Family, Healthy Living and Contemporary Fashion brands. For style-conscious consumers who demand up-to-the-second fashion footwear, we offer Via Spiga, Vera Wang, Vince, Sam Edelman, Franco Sarto, Carlos Santana and Fergie Footwear brands. These high-quality, beautifully crafted and authentically designed shoes keeps fashionistas in step with the latest trends. At Brown Shoe Company, we inspire people to feel good and live better... feet first!

Shamin Abas Public Relations
Kelly Downey, 561-366-1226
Cell: 561-231-7775

  • Globe Unlimited

    Digital all access pass across devices. subscribe

  • The Globe and Mail Newspaper

    Newspaper delivered to your doorstep. subscribe

  • Globe2Go

    The digital replica of our newspaper. subscribe

  • Globe eBooks

    A collection of articles by the Globe. subscribe

See all Globe Products

Advertise with us

Your number one partner for reaching Canada's Influential Achievers. learn more

The Globe at your Workplace
Our Company
Secure Service
Customer Service
Advertising Privacy
Globe Recognition
Mobile Apps
Other Sections