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Press release from Business Wire

ChannelAdvisor Customer Fast Lane Wireless Awarded Retail TouchPoints Channel Innovation Award

Monday, June 10, 2013

ChannelAdvisor Customer Fast Lane Wireless Awarded Retail TouchPoints Channel Innovation Award

08:43 EDT Monday, June 10, 2013

RESEARCH TRIANGLE PARK, N.C. (Business Wire) -- ChannelAdvisor (NYSE: ECOM), a leading provider of cloud-based e-commerce solutions that enable retailers to increase global sales, today announced that its long-time customer Fast Lane Wireless was presented with a Retail TouchPoints Silver Channel Innovation Award. This award program is designed to honor retailers who are achieving cross-channel success in today's challenging retail environment. Fast Lane Wireless utilizes ChannelAdvisor's Marketplaces and Webstore solutions to manage inventory across channels and maximize online sales. Most recently, Fast Lane Wireless increased its GMV on marketplaces more than 100 percent over the past year.

Fast Lane Wireless sells new and used smartphones, cell phones, tablets, MP3 players and more across all of the major brands and carriers. By partnering with multiple secondary market sources, Fast Lane Wireless is able to offer these devices at significant savings to customers without tying them to wireless carrier contracts.

"Congratulations to the Fast Lane Wireless team for this most recent recognition of excellence and success," said ChannelAdvisor President and COO David Spitz. “The Channel Innovation Awards recognize achievement in sales gains, meeting customer demands, cross-channel marketing, customer recognition and more, and Fast Lane Wireless continues to make huge strides in all of these areas. We are honored to be the company's chosen e-commerce partner and to help Fast Lane Wireless simplify operations and optimize results.”

Fast Lane Wireless' focus on exquisite customer service has been one of the main reasons for its success. In becoming an eBay Top-Rated Seller, Fast Lane Wireless has a proven history of great customer service, offers accurate item descriptions, ships items quickly and consistently achieves high buyer ratings. Spurred by its excellent performance and customer satisfaction on eBay, Fast Lane Wireless expanded to its own webstore in order to offer products direct to its customers. Fast Lane Wireless' ability to combine sales across channels and social platforms such as Twitter and Facebook has given it the power to increase visibility with campaigns such as a shipping program that sets it apart from many of its competitors.

“Needless to say, we are thrilled to be recognized as a Channel Innovation Award winner,” said Fast Lane Wireless Director of Corporate Strategy Marino Martin. “We've put a lot of time and effort into maximizing our sales across multiple channels and this award proves that our strategy is working. We are reaching new customers with the help of ChannelAdvisor, which is essential for us to be able to capitalize on all opportunities and continue to scale our online business.”

ChannelAdvisor's Marketplaces solution connects online retailers with new sources of demand across marketplaces such as Amazon, eBay, Newegg, Sears, SHOP.COM and more. Retailers and manufacturers using ChannelAdvisor's best-in-class technology can efficiently list and sell products across multiple channels such as search engines, comparison shopping sites and webstores by automating, optimizing and analyzing online marketing activities from one central dashboard.

For more information on ChannelAdvisor's e-commerce solutions, please visit http://www.channeladvisor.com/solutions/.

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About ChannelAdvisor

ChannelAdvisor (NYSE: ECOM) is a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to integrate, manage and optimize their merchandise sales across hundreds of online channels including Amazon, Google, eBay, Facebook and more. Through automation, analytics and optimization, ChannelAdvisor customers can leverage a single inventory feed to more efficiently list and advertise products online, and connect with shoppers to increase sales. Billions of dollars in merchandise value are driven through ChannelAdvisor's platform every year, and thousands of customers use ChannelAdvisor's solutions to help grow their businesses. For more information, visit www.channeladvisor.com.

ChannelAdvisor
Sarah O?Dea, 919-228-4784
sarah.odea@channeladvisor.com

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