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Press release from Business Wire

JAKKS Pacific and Duck Commander Team Up to Bring The ‘Duckmen' Experience Home as a Deluxe Plug It In & Play TV Game

Tuesday, June 18, 2013

JAKKS Pacific and Duck Commander Team Up to Bring The ‘Duckmen' Experience Home as a Deluxe Plug It In & Play TV Game

06:30 EDT Tuesday, June 18, 2013

MALIBU, Calif. (Business Wire) -- Leading U.S. toymaker JAKKS Pacific, Inc., (Nasdaq: JAKK) announced today that it signed an agreement with Duck Commander, Inc., the Louisiana-based and family-owned company featured on the A&E hit TV series “Duck Dynasty,” to develop, distribute and market the Duck Commander™ Deluxe Plug It In & Play TV Game™. Duck Commander is a multi-million dollar enterprise that produces popular duck calls and other related merchandise and was founded by the Robertson family, the breakout stars of the “Duck Dynasty” series.

Featuring the imagery and voice talent of various members of the Robertson family, including Phil, Uncle Si, Willie, Jase and others, the Duck Commander Deluxe Plug It In & Play TV Game takes hunting enthusiasts through the bayous of Louisiana in search of ducks, beavers, frogs and more. Powered by JAKKS' easy-to-use TV Games platform, everything fans need to play is included in a single purchase. The Duck Commander Deluxe Plug It In & Play TV Game includes the infrared sensor bar and “pump and shoot” controller containing the game software, which simply plugs into the A/V jacks of any standard TV. No additional consoles or software are required. While the rating is still pending, the game is submitted for an ESRB “T for Teen” video game rating.

“We are committed to providing an entertaining and action-filled gaming experience on our easy-to-use plug and play platform with titles that are on-trend and inspired by the hottest pop culture brands,” said Michael Bernstein, Executive Vice President, Marketing, JAKKS Pacific, Inc. “Our development team worked diligently to produce a higher level of graphics and targeting for the Duck Commander Deluxe Plug It In & Play TV Game, offering a more authentic experience at a great value to all gamers.”

“We can't wait to get our hands on the Duck Commander Deluxe Plug It In & Play TV Game and to offer our fans the opportunity to experience the Louisiana bayou and the ‘Duckman lifestyle' with this cool new game,” said Willie Robertson, Co-Founder and CEO of Duck Commander, Inc.

The Duck Commander Deluxe Plug It In & Play TV Game is expected to launch at retailers nationwide in Fall 2013.

About JAKKS Pacific, Inc.

JAKKS Pacific, Inc. (NASDAQ: JAKK) is a leading designer and marketer of toys and consumer products with a wide range of products that feature popular brands and children's toy licenses. JAKKS' diverse portfolio includes Action Figures, Electronics, Dolls, Dress-Up, Role Play, Halloween Costumes, Kids Furniture, Vehicles, Plush, Art Activity Kits, Seasonal Products, Infant/Pre-School, Construction Toys, Ride-On Vehicles, Wagons, Inflatable Environments and Tents, Impulse Toys and Pet Products sold under various proprietary brands including JAKKS Pacific®, Creative Designs International™, Road Champs®, Funnoodle®, JAKKS Pets™, Plug It In & Play TV Games™, Kids Only!®, Tollytots®, Disguise®, Moose Mountain® and Maui®. JAKKS is also the creator of the underlying Monsuno® property and toy line. JAKKS is an award-winning licensee of several hundred nationally and internationally known trademarks including Nickelodeon®, Warner Bros.®, Ultimate Fighting Championship®, Hello Kitty®, Graco® and Cabbage Patch Kids®. DreamPlay Toys, LLC is a joint venture between JAKKS Pacific, Inc. and NantWorks LLC to develop, market and sell toys and related consumer products incorporating NantWorks' proprietary iD image recognition technology. www.jakks.com

This press release may contain forward-looking statements (within the meaning of the Private Securities Litigation Reform Act of 1995) that are based on current expectations, estimates and projections about JAKKS Pacific's business based partly on assumptions made by its management. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict. Therefore, actual outcomes and results may differ materially from what is expressed or forecasted in such statements due to numerous factors, including, but not limited to, those described above, changes in demand for JAKKS' products, product mix, the timing of customer orders and deliveries, the impact of competitive products and pricing, and difficulties with integrating acquired businesses. The forward-looking statements contained herein speak only as of the date on which they are made, and JAKKS undertakes no obligation to update any of them to reflect events or circumstances after the date of this release.

© 2013 JAKKS Pacific, Inc. All rights reserved.

JAKKS Pacific, Inc.
Chad Nishimura, 310-455-6235
chadn@jakks.net

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