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Press release from Business Wire

Apple Awarded $30 Million iPad Deal From LA Unified School District

Wednesday, June 19, 2013

Apple Awarded $30 Million iPad Deal From LA Unified School District

13:10 EDT Wednesday, June 19, 2013

CUPERTINO, Calif. (Business Wire) -- Apple® today announced it received the Los Angeles School Board of Education's approval to begin a massive roll out of iPad® to its students across the school district starting this fall. The $30 million commitment for iPads is the first phase of a larger roll out for the country's second-largest public school district.

“Education is in Apple's DNA and we're thrilled to work with Los Angeles Unified public schools on this major initiative as they plan to roll out iPads to every student across 47 campuses this fall,” said Philip Schiller, Apple's senior vice president of Worldwide Marketing. “Schools around the world have embraced the engaging and interactive quality of iPad with nearly 10 million iPads already in schools today.”

“The Board voted unanimously for Apple because iPad rated the best in quality, was the least expensive option and received the highest scoring by the review panel that included students and teachers,” said Jaime Aquino, LAUSD Deputy Superintendent of Instruction. “The vote is another step forward in the District's plan to equip every one of its students with a device by 2014. When completed, the LAUSD will become the largest district in the nation to provide each of its students with the technology.”

Apple will provide iPads that include the Pearson Common Core System of Courses delivered via a new app as part of the integrated solution. Apps such as iWork®, iLife® and iTunes®, in addition to a range of educational third-party apps are also included.

Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.

NOTE TO EDITORS: For additional information visit Apple's PR website (www.apple.com/pr), or call Apple's Media Helpline at (408) 974-2042.

© 2013 Apple Inc. All rights reserved. Apple, the Apple logo, Mac, Mac OS, Macintosh, iPad, iWork, iLife and iTunes are trademarks of Apple. Other company and product names may be trademarks of their respective owners.

Apple
Andy Bowman, 408-783-0619
abowman@apple.com
or
Apple
Trudy Muller, 408-862-7426
tmuller@apple.com

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