The Globe and Mail

Go to the Globe and Mail homepage

Jump to main navigationJump to main content

Press release from Business Wire

PVH Corp. Announces License Agreement with Cutie Pie Baby for IZOD Brand

Monday, July 15, 2013

PVH Corp. Announces License Agreement with Cutie Pie Baby for IZOD Brand

14:20 EDT Monday, July 15, 2013

NEW YORK (Business Wire) -- PVH Corp. (NYSE: PVH) and Cutie Pie Baby, Inc. have entered into a license agreement under which Cutie Pie Baby will market and distribute layette items and apparel for newborns, infants, toddlers and kids under the IZOD brand. The initial term of the license agreement runs through June 2016.

Under the agreement, Cutie Pie Baby will produce a broad range of IZOD products in layette, playwear, outerwear, swimwear and baby accessories. Size ranges available are newborn through size 20 for boys' outerwear and swimwear, newborn through size 16 for girls' outerwear, and newborn, infant and girls (through size 16) for the remaining product categories. The product will be distributed at department and specialty stores in the United States, Canada and Mexico.

“We are excited about the growth of the IZOD brand within the children's category,” said Ken Wyse, President of Licensing for PVH Corp. “Cutie Pie Baby has extensive knowledge and expertise in this product category and we look forward to a successful partnership.”

“Cutie Pie Baby is thrilled about the potential for its product line under the iconic IZOD brand. The line for Fall ‘13 launch embodies the colorful, youthful, sporty and American spirit that the brand is known for. We are confident that our collections will deliver on the energy and excitement of the IZOD brand,” said Eli Yedid, President Cutie Pie Baby, Inc.

About PVH Corp.

PVH Corp., one of the world's largest apparel companies, owns and markets the iconic Calvin Klein and Tommy Hilfiger brands worldwide. It is the world's largest shirt and neckwear company and markets a variety of goods under its own brands, Van Heusen, Calvin Klein, Tommy Hilfiger, IZOD, ARROW, Bass and G.H. Bass & Co., Warner's and Olga, and its licensed brands, including Speedo, Geoffrey Beene, Kenneth Cole New York, Kenneth Cole Reaction, MICHAEL Michael Kors, Sean John, Chaps, Donald J. Trump Signature Collection, JOE Joseph Abboud, DKNY, Ike Behar and John Varvatos.

About Cutie Pie Baby, Inc.

The family-owned and operated company, Cutie Pie Baby, Inc., started in 1986 and has since become a major player in the children's clothing market. Presently, Cutie Pie Baby manufactures, markets and distributes multiple brands and price points of newborn, infant and toddler apparel, as well as layette, blankets, bibs, accessories, gift sets and bath products. Cutie Pie Baby adds IZOD to its stable of brands, which includes Cutie Pie, Chick Pea, Kyle & Deena, Baby Gear, Rugged Bear, Mini Muffin, Babyworks and RBX. Cutie Pie Baby has the knowledge and ability to effectively cater to all tiers of the market. The company's products can be found in specialty, department, mid-tier and mass-market stores.

SAFE HARBOR STATEMENT UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995: Forward-looking statements made in this press release, including, without limitation, statements relating to PVH Corp.'s future plans, strategies, objectives, expectations and intentions, are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Investors are cautioned that such forward-looking statements are inherently subject to risks and uncertainties, many of which cannot be predicted with accuracy, and some of which might not be anticipated, including, without limitation, the following: (i) the Company's plans, strategies, objectives, expectations and intentions are subject to change at any time at the discretion of the Company; (ii) the levels of sales of the Company's licensees at wholesale and retail, and the extent of discounts and promotional pricing in which the Company's licensees and other business partners are required to engage, all of which can be affected by weather conditions, changes in the economy, fuel prices, reductions in travel, fashion trends, consolidations, repositionings and bankruptcies in the retail industries, and other factors; (iii) civil conflict, war or terrorist acts, the threat of any of the foregoing, or political and labor instability in any of the countries where the Company's licensees' or other business partners' products are sold, produced or are planned to be sold or produced; (iv) disease epidemics and health related concerns, which could result in closed factories, reduced workforces, scarcity of raw materials and scrutiny or embargoing of goods produced in infected areas, as well as reduced consumer traffic and purchasing, as consumers limit or cease shopping in order to avoid exposure or become ill; (v) the failure of the Company's licensees to market successfully licensed products or to preserve the value of the Company's brands, or their misuse of the Company's brands and (vi) other risks and uncertainties indicated from time to time in the Company's filings with the Securities and Exchange Commission.

The Company does not undertake any obligation to update publicly any forward-looking statement, whether as a result of the receipt of new information, future events or otherwise.

PVH Corp.
Investors:
Dana Perlman (212) 381-3502
Treasurer, SVP - Business Development and Investor Relations
or
Licensing:
Ken Wyse (212) 381-3628
President, Licensing
or
Media:
Jason Colin (212) 381-3937
Director of Communications

Products
  • Globe Unlimited

    Digital all access pass across devices. subscribe

  • The Globe and Mail Newspaper

    Newspaper delivered to your doorstep. subscribe

  • Globe2Go

    The digital replica of our newspaper. subscribe

  • Globe eBooks

    A collection of articles by the Globe. subscribe

See all Globe Products

Advertise with us

GlobeLink.ca

Your number one partner for reaching Canada's Influential Achievers. learn more

The Globe at your Workplace
Our Company
Customer Service
Advertising Privacy
Globe Recognition
Mobile Apps
NEWS APP
INVESTING APP
Other Sections