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Press release from Business Wire

AltaTac, Inc. Increased Marketplaces Sales by 373 Percent Using ChannelAdvisor's Software

<p class='bwalignc'> <i>Results inspired retailer to employ ChannelAdvisor's complete multichannel platform</i> </p>

Monday, August 12, 2013

AltaTac, Inc. Increased Marketplaces Sales by 373 Percent Using ChannelAdvisor's Software

09:01 EDT Monday, August 12, 2013

RESEARCH TRIANGLE PARK, N.C. (Business Wire) -- ChannelAdvisor (NYSE: ECOM), a leading provider of cloud-based e-commerce solutions that enable retailers and manufactures to increase global sales, today announced that sports and outdoor retailer AltaTac, Inc. increased its marketplaces sales by 373 percent year-over-year using ChannelAdvisor's Marketplaces solution. Based on these impressive results, AltaTac recently employed ChannelAdvisor's complete multichannel platform to maximize performance on paid search and comparison shopping engines as well.

“ChannelAdvisor elevated our marketplace performance to a new level, so it made sense to implement the entire ChannelAdvisor platform to manage our business across all online channels,” said AltaTac President Yochay Botach. “We can now proficiently manage our product listings and evaluate our performance on marketplaces, paid search engines and comparison shopping sites from one unified interface, which allows us to simplify our overall business operations.”

ChannelAdvisor offers retailers and manufacturers leading cloud-based solutions to efficiently manage and automate the online selling process across multiple channels including third-party marketplaces, paid search and comparison shopping engines. ChannelAdvisor successfully launched and currently supports AltaTac on marketplaces such as Amazon, eBay, Newegg, Rakuten.com Shopping and more. ChannelAdvisor eliminates the tedious tasks of optimizing online listings and analyzing performance, allowing sellers to increase sales and successfully scale their e-commerce businesses.

“Our platform is designed specifically for retailers like AltaTac that are embracing a multichannel strategy to sell more online,” said ChannelAdvisor Vice President of Product Management Link Walls. “AltaTac's improved performance is proof that our solutions streamline the online selling process with power and efficiency. We look forward to continuing our relationship with AltaTac as the company expands its e-commerce strategy.”

To learn more about ChannelAdvisor's multichannel e-commerce platform, please visit http://www.channeladvisor.com/solutions/.

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About ChannelAdvisor

ChannelAdvisor (NYSE: ECOM) is a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to integrate, manage and optimize their merchandise sales across hundreds of online channels including Amazon, Google, eBay, Facebook and more. Through automation, analytics and optimization, ChannelAdvisor customers can leverage a single inventory feed to more efficiently list and advertise products online, and connect with shoppers to increase sales. Billions of dollars in merchandise value are driven through ChannelAdvisor's platform every year, and thousands of customers use ChannelAdvisor's solutions to help grow their businesses. For more information, visit www.channeladvisor.com.

ChannelAdvisor
Sarah O?Dea, 919-228-4784
sarah.odea@channeladvisor.com

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