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Press release from CNW Group

Canadian Television Personality Arisa Cox to Host Inaugural Season of Big Brother Canada

Monday, January 21, 2013

Canadian Television Personality Arisa Cox to Host Inaugural Season of Big Brother Canada10:00 EST Monday, January 21, 2013Series Premieres February 27th at 9pm ET/PT Only on SliceTM National Free Preview Takes SliceTM into over 10 Million Homes in Time For LaunchFor additional information visit: http://shawmediatv.ca and follow us on Twitter at @shawmediaTV_PR To tweet this release: http://bit.ly/U7utKrTORONTO, Jan. 21, 2013 /CNW/ - Big news Big Brother Canada fans! Today Shaw Media and Insight Productions announced that Canadian television personality Arisa Cox(CBCNN, E! News Weekend, The Lofters)is taking on the coveted role of Host of Big Brother Canada. On February 27th at 9pm ET/PT Arisa will introduce viewers to the first ever batch of Canadian houseguests and week-to-week will eavesdrop on the house and navigate the houseguests through surprise twists and unexpected turns. Canadians won't miss a moment of this winter's hottest series with SliceTMavailable on free preview in nearly 10 million homes across the country just in time for launch."We're thrilled to have Arisa Cox join Big Brother Canada. As host she has the unique experience of playing the role of amateur psychologist, puppet master and confidante to the houseguests and with her magnetic personality and extensive background she's the perfect fit," said Barbara Williams, Senior Vice President of Content, Shaw Media."Whether interviewing A-list celebrities as co-host of E! News Weekend, walking the runway at Toronto Fashion Week, or writing fashion commentary for the National Post, Arisa can tackle any situation. Her diverse background as an entertainment host, pop culture commentator, journalist, actor and writer provide her with the ability to ask the tough questions - those that everyone watching at home will be eager to know. Early in her career, she appeared on the first season of the Canadian reality series, The Lofters. Having lived on camera for a full year, Arisa can relate to the houseguest experience - having your every move caught on camera and witnessed by a national audience."Arisa knows first-hand what our group of houseguests will be going through" said John Brunton, Executive Producer. "Her experience and insight into this unique situation will allow her to get into the minds of the houseguests and ask the questions that the viewers want to hear. She will be the perfect bridge between the houseguests and the viewing audience at home. We are thrilled to have Arisa take the reins of Big Brother Canada, the show could not be in better hands.""I am ecstatic to be on board to host Big Brother Canada. As a huge fan of reality television, and someone who has experienced living in a house full of cameras capturing my every move, I'm looking forward to meeting our Canadian houseguests to see how they play without getting played!" said Arisa Cox, Host of Big Brother Canada.Big Brother Canada, the first Canadian installment of Endemol's worldwide hit franchise, premieres on February 27th and will air three nights a week on Wednesdays at 9pm ET/PT, Thursdays at 10pm ET/PT and Sundays at 9pm ET/PT, with live eviction episodes on Thursdays.Big Brother Canada After Dark will kick off on February 27th and air seven days a week from 2am-5am ET/ 11pm-2am PT.Information on the Big Brother Canada house and houseguests will be announced at a later date. For more information on Arisa Cox and Big Brother Canada news, videos and photos visit www.bigbrothercanada.ca.SOCIAL MEDIA LINKS:Twitter:@BigBrotherCA@Slice_TVFacebook:Big Brother Canada https://www.facebook.com/BigBrotherCASlice https://www.facebook.com/SliceSlice is a Shaw Media network.About Shaw Communications Inc.Shaw is a diversified communications and media company, providing consumers with broadband cable television, High-Speed Internet, Home Phone, telecommunications services (through Shaw Business), satellite direct-to-home services (through Shaw Direct) and engaging programming content (through Shaw Media). Shaw serves 3.4 million customers, through a reliable and extensive fibre network. Shaw Media operates one of the largest conventional television networks in Canada, Global Television, and 18 specialty networks including HGTV Canada, Food Network Canada, HISTORY and Showcase. Shaw is traded on the Toronto and New York stock exchanges and is included in the S&P/TSX 60 Index (Symbol: TSX - SJR.B, NYSE - SJR). For more information about Shaw, please visit www.shaw.ca.About Insight Production Company Ltd. Insight Production Company Ltd, headed by John Brunton & Barbara Bowlby has become an industry leader in the creative development, financing and production of highly rated television programs and cutting edge multiplatform content for the global market in every genre. Since 1979, it has been recognized for its reputation for quality as the recipient of numerous international awards, including multiple Gemini's. The company has created thousands of hours of groundbreaking television that continues to be broadcast over major networks worldwide. Broadcast Magazine International claims that "when it comes to adapting formats for Canadian audiences there is one producer who appears to have the Midas touch." Recent hits include The JUNO Awards, which plays a key role in the Canadian music industry, Top Chef Canada, Intervention Canada, Canada's Got Talent and Insight's original formats Canada Sings & Battle of the Blades.  For more information visit www.insighttv.com, and www.facebook.com/insightproductions.Image with caption: "Big Brother Canada Host, Arisa Cox. (CNW Group/Shaw Media)". Image available at: http://photos.newswire.ca/images/download/20130121_C7201_PHOTO_EN_22732.jpgSOURCE: Shaw MediaFor further information: Alina Duviner Publicist Alina@AlinaPublicity.com 416.574.1098 Julia Wilkinson Publicist, Slice and Twist TV julia.wilkinson@shawmedia.ca 416.966.7700 @ShawMediaTV_PR