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Press release from CNW Group

Sherbrooke 2013 announces partnership with Bell and unveils RDS and TSN programming

Thursday, July 25, 2013

Sherbrooke 2013 announces partnership with Bell and unveils RDS and TSN programming

17:32 EDT Thursday, July 25, 2013

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SHERBROOKE, QC, July 25, 2013 /CNW Telbec/ - The Host Society of the Canada Summer Games - Sherbrooke 2013 is proud to announce today, that Bell is a major partner of the country's largest multisport competition and will contribute production and broadcasting resources, wireless and Internet services to support the success of the Games.

Bell is also the main presenter of the swimming events and co-presenter of the basketball and soccer competitions, in addition to being an associated partner of the blog squad.

"Being associated with the largest communications company in Québec and Canada is a considerable advantage. We thank Bell for its wide-ranging support," says Tom Allen, Chair of the Board and Executive Committee of the Canada Summer Games - Sherbrooke 2013. "By making available the best technology, Bell is contributing to the success of the Canada Summer Games - Sherbrooke 2013. Bell's major accomplishments and social commitment also represent a source of inspiration for the young athletes who need models of success."

"Bell is proud to support the Canada Summer Games - Sherbrooke 2013 in Québec, where hundreds of young athletes from across the country will gather to compete, inspire and create memories that will last a lifetime," says Martine Turcotte, Vice Chair, Québec. "Canada's top sports competition, the Games are a unifying event that enables young athletes to excel and to experience and share with sports fans moments of great emotion." 

Programming of the Canada Games official broadcasters
The opening ceremony of the Canada Summer Games will be broadcast live on RDS and TSN2 on Friday, August 2 at 7:00 pm EST. RDS and TSN are the official broadcasters of the Canada Summer Games - Sherbrooke 2013, providing 40 hours of coverage on RDS and RDS2 and on TSN and TSN2 and online coverage on RDS.ca and TSN.ca.

In addition to the ceremonies, Canadians will be able to watch live broadcasts of the basketball, soccer, track and field, volleyball and beach volleyball competitions, including the women's and men's gold-medal finals.

"The Canada Games are very pleased to work with Canada's broadcast sports leaders," said Tom Quinn, Chairman of the Canada Games Council. "The Games on RDS and TSN will allow viewers from across Canada to discover the country's best young athletes, cheer and celebrate amateur sport and offer an opportunity to experience all the breathtaking moments that the Canada Summer Games always deliver."

"RDS has proudly broadcast the Canada Games for the past 15 years and we are very excited to continue that commitment in Sherbrooke," said Gerry Frappier, President and General Manager of RDS. "The Games are a unique opportunity to witness the emergence of the next generation of home-grown athletic talent. These amateur athletes proudly representing their regions are role models for young people everywhere."

Throughout the Canada Games, Bell Media radio stations nationwide will broadcast exclusive bulletins on the competitions twice daily. Sherbrooke's own NRJ 106.1 and 102.7 Rouge FM will broadcast the entire opening and closing ceremonies of the Canada Summer Games - Sherbrooke 2013 live.

About the 2013 Canada Summer Games
From August 2 to 17, about 4,000 athletes from Canada's 13 provinces and territories will compete for top honours in the 20 sports disciplines of the Canada Summer Games - Sherbrooke 2013. This unique event, which involves 12,000 participants, including 5,000 volunteers, will welcome over 15,000 visitors from outside Québec. The Games - LIVE IT!

About Bell
Headquartered in Montréal since 1880, Bell is Canada's largest communications company, providing leading wireless, TV, Internet, home phone, and business communications services, and leading television, radio and digital media assets with Bell Media. For more, please visit Bell.ca.

The Bell Let's Talk mental health initiative is a national charitable program that promotes Canadian mental health across Canada with the Bell Let's Talk Day anti-stigma campaign and unprecedented funding for community care, research and workplace best practices. To learn more, please visit Bell.ca/LetsTalk.

About Bell Media
With passion and an unrelenting commitment to excellence, Bell Media creates content and builds brands that entertain, inform, engage, and inspire audiences through the platforms of their choice. Bell Media is Canada's premier multimedia company with leading assets in television, radio, out-of-home advertising, and digital media. Bell Media owns 30 local television stations led by CTV, Canada's #1 television network; 34 specialty channels, including TSN and RDS, Canada's most-watched specialty channels in English and French; four pay TV services, including The Movie Network and Super Écran; and is managing shareholder of premium pay-per-view service Viewers Choice Canada. Bell Media is also Canada's largest radio broadcaster, with 107 licensed radio stations in 55 markets across Canada. Bell Media owns Astral Out-of-Home, one of Canada's most dynamic and innovative out-of-home advertising companies. Bell Media also operates more than 200 websites, delivers TV Everywhere with its innovative GO video streaming services, including TMN GO and Bravo GO, and owns Dome Productions Inc., a multi-platform production company. Bell Media is part of BCE Inc. (TSX, NYSE: BCE), Canada's largest communications company.

SOURCE Bell Canada

Image with caption: "At the announcement of the partnership with Bell and the official Canada Summer Games presenters. Left to right: Gerry Frappier (RDS), Guylaine Bernier (Canada Games Council), Martine Turcotte (Bell), Mélanie Blouin (athlete), Tom Allen (Canada Summer Games - Sherbrooke 2013) (CNW Group/Bell Canada)". Image available at: http://photos.newswire.ca/images/download/20130725_C9552_PHOTO_EN_29296.jpg

For further information:

Geneviève St-Denis
Communications Manager, Canada Summer Games - Sherbrooke 2013
Office: 819 823-2013 ext. 233
Mobile: 819 212-5925
genevieve.st-denis@jeuxducanada2013.ca

Véronique Arsenault
Bell Media Relations
1 855 391-5263
veronique.arsenault@bell.ca
@Bell_News

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