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Press release from PR Newswire

Old West Meets State of the Art: New "Dust Cutter" Lemonade in Ball's Alumi-Tek® Bottle

Tuesday, June 18, 2013

Old West Meets State of the Art: New "Dust Cutter" Lemonade in Ball's Alumi-Tek® Bottle

13:00 EDT Tuesday, June 18, 2013

BROOMFIELD, Colo., June 18, 2013 /PRNewswire/ -- Hold on to your (bottle) caps, there is a new sheriff in town. Newcomer Dust Cutter Beverage Company has launched its brand new line of all-natural lemonades in Ball Corporation's (NYSE:BLL) 16-oz. Alumi-Tek® bottles.

(Photo:  http://photos.prnewswire.com/prnh/20130618/LA33214)

"In the Old West, after a long day on the dusty trail, freshly squeezed lemonade was just the thing to cut your thirst. On the Warm Springs Ranch in Jackson Hole, Wyo., our family served this refreshing lemonade to our guests and the 'Dust Cutter' was born," explained Eric Green, founder, Dust Cutter Beverage Company. "We picked the Alumi-Tek bottle before we designed the logo or developed the flavors because it works well with our brand, which is a throwback to the Old West.  We wanted to make the brand as authentic as possible, and serving our lemonades in a state of the art container that exemplifies the look of an old canteen was perfect for us."

"In addition to their eye-catching look, brand building canvas and convenient reclosable top, Alumi-Tek bottles offer all the benefits of aluminum cans," said Robert M. Miles, senior vice president, sales for Ball's metal beverage packaging division, Americas. "Just like aluminum cans, Alumi-Tek bottles are portable, sustainable and chill quickly, making them perfect for Dust Cutter consumers on a hot summer day."

Dust Cutter Lemonades are available in three flavors including original Lemonade, Huckleberry Lemonade and Iced Tea Lemonade. Dust Cutter is currently in distribution in the Jackson Hole, Wyo., area. Dust Cutter also recently inked a deal with Carlson Distributing to distribute its lemonades in Utah and plans to expand further in the region.

Jackson Hole, Wyo.-based Dust Cutter Beverage Company launched its first line of premium lemonades in 2013. Dust Cutter uses only the highest quality, all-natural ingredients in all of its products. For the latest news on Dust Cutter, please visit www.dustcutter.com.  

About Ball Corporation

Ball Corporation supplies innovative, sustainable packaging solutions for beverage, food and household products customers, as well as aerospace and other technologies and services primarily for the U.S. government. Ball Corporation and its subsidiaries employ 15,000 people worldwide and reported 2012 sales of more than $8.7 billion. For more information, visit www.ball.com, or connect with us on Facebook or Twitter.

Forward-Looking Statements

This release contains "forward-looking" statements concerning future events and financial performance. Words such as "expects," "anticipates," "estimates" and similar expressions are intended to identify forward-looking statements. Such statements are subject to risks and uncertainties which could cause actual results to differ materially from those expressed or implied. The company undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. Key risks and uncertainties are summarized in filings with the Securities and Exchange Commission, including Exhibit 99 in our Form 10-K, which are available on our website and at www.sec.gov. Factors that might affect our packaging segments include fluctuation in product demand and preferences; availability and cost of raw materials; competitive packaging, pricing and substitution; changes in climate and weather; crop yields; competitive activity; failure to achieve productivity improvements or cost reductions; mandatory deposit or other restrictive packaging laws; changes in major customer or supplier contracts or loss of a major customer or supplier; political instability and sanctions; and changes in foreign exchange or tax rates. Factors that might affect our aerospace segment include: funding, authorization, availability and returns of government and commercial contracts; and delays, extensions and technical uncertainties affecting segment contracts. Factors that might affect the company as a whole include those listed plus: changes in senior management; successful or unsuccessful acquisitions and divestitures; regulatory action or laws including tax, environmental, health and workplace safety, including U.S. FDA and other actions affecting products filled in our containers, or chemicals or substances used in raw materials or in the manufacturing process; technological developments and innovations; goodwill impairment; litigation; strikes; labor cost changes; rates of return projected and earned on assets of the company's defined benefit retirement plans; pension changes; uncertainties surrounding the U.S. government budget and debt limit; reduced cash flow; ability to achieve cost-out initiatives; and interest rates affecting our debt.

SOURCE Ball Corporation

For further information: Ball Metal Beverage Packaging, Americas, Scott McCarty, +1-303-460-5774, smccarty@ball.com; Ball Corporation, Renee Robinson, +1-303-460-2476, rarobins@ball.com

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