Press release from Business Wire
Gillette Auctions Facial Hair Trophies to Help Raise Funds for Movember
<p class='bwalignc'> <i>David Ortiz and Shane Victorino Use Their Champion Chops for Good</i> </p>
Thursday, November 21, 2013
Gillette Auctions Facial Hair Trophies to Help Raise Funds for Movember08:45 EST Thursday, November 21, 2013
BOSTON (Business Wire) -- David Ortiz and Shane Victorino, the recently crowned world champions of baseball, had their beards trimmed and shaved by Gillette® (NYSE: PG) on Monday, November 4 to mark the end of a victorious 2013 season. So what happened to those champion chops? Are they making their way down the drains of Gillette's World Shave Headquarters? Have they been flushed out into the Atlantic? Are they being used to create Mo's for Mo Sistas supporting Movember? No. Every strand of the biggest beards of baseball was saved. The shavings and the Gillette Fusion ProGlide razors that shaved each champion beard have been assembled into one of the more unique pieces of memorabilia in sports history – beard ball trophies – and they are up for auction on eBay, with 100% of the proceeds going directly to Movember. Interested bidders can place their bids for Victorino's beard ball trophy here http://tinyurl.com/l8cawvz, and Ortiz's beard ball trophy here http://tinyurl.com/phxe7hk.
Recognizing the potential of one of the more unusual pieces of baseball memorabilia ever, Gillette is auctioning off David Ortiz and Shane Victorino beard ball trophies to benefit Movember. Note: Image is a mock-up only, actual trophy may appear differently than shown. (Photo: Business Wire)
Movember is a global men's health charity that encourages men to grow their Mo (moustache) for the 30 days of November. Through the power of the moustache, funds and awareness are raised for men's health to help combat prostate and testicular cancer.
After a thrilling series, Boston's Ortiz and Victorino were excited to get back to their well-groomed selves, and Gillette was happy to help. While Movember is all about the moustache, shaving down all facial hair at the beginning of November is encouraged. Ortiz and Victorino wanted theirwinning whiskers to benefit charity, and they're united in using the power of facial hair for good. Recognizing the potential of one of the more unusual pieces of baseball memorabilia ever, they have agreed to the auction of their beard ball trophies to benefit Movember, the global men's health charity. The money raised by their champion chin hairs will add to the funds generated by Team Gillette, a lineup of celebrity Movember supporters, including Mo Sista Kate Upton as Captain. And on December 1, Mo Bros across the country will share in the smoothness felt by Ortiz and Victorino as they shave off their Mo's.
“I'm glad that the beard that helped me throughout the series can now help raise funds for a great organization like Movember,” said David Ortiz.
“We've never done anything like this,” said Hooman Shahidi, senior brand manager for Gillette. “But their facial hair has been the symbol of the team since spring training and became part of baseball lore. We hope the shavings help raise awareness for important men's health issues and find good homes with passionate fans.”
For over 110 years, Gillette has delivered increasingly sophisticated products and technology, helping make the lives of over 800 million men around the world better, and more comfortable, through grooming innovation. Demonstrating precision technology and advanced product performance, Gillette provides solutions for all of men's grooming needs. From shaving and body grooming, to skin care and sweat protection, Gillette offers a wide variety of products including razors, shave prep (gels, foams and creams), skin care, after shaves, antiperspirants, deodorants and body wash. For more information and the latest news on Gillette, visit www.gillette.com, http://www.facebook.com/gillette and follow Gillette on Twitter at @Gillette.
About Procter & Gamble
P&G serves approximately 4.8 billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Ace®, Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Duracell®, Fairy®, Febreze®, Fusion®, Gain®, Gillette®, Head & Shoulders®, Iams®, Lenor®, Mach3®, Olay®, Oral-B®, Pampers®, Pantene®, Prestobarba®, SK-II®, Tide®, Vicks®, Wella®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.
Movember aims to forever change the face of men's health through the power of the moustache, by raising vital awareness and funds for men's health issues to combat prostate and testicular cancer and mental health challenges. Globally, our programs are focused on awareness and education, living with and beyond cancer, staying mentally healthy, living with and beyond mental illness and research to achieve our vision of an everlasting impact on the face of men's health. Since 2003, 3 million participants have raised over $446MM for the cause, funding over 570 programs globally, with official Movember campaigns taking place in 21 countries. Movember is fully accredited by the Better Business Bureau, and for the past two years, has been named a Top 100 best NGO by The Global Journal. Movember is a registered 501(c)(3) charity. For more information please visit Movember.com.
Susan Oguche, 617-463-5756
Kristin Sundberg, 646-935-4379