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Press release from Business Wire

Conrad Punta del Este Resort & Enjoy Group Select Bally Technologies as iGaming Platform Provider

<p class='bwalignc'> <i>Award-winning technology will offer best-in-class online poker, slot, and table-game content for casino owned by Enjoy</i> </p>

Friday, November 22, 2013

Conrad Punta del Este Resort & Enjoy Group Select Bally Technologies as iGaming Platform Provider

09:02 EST Friday, November 22, 2013

LAS VEGAS (Business Wire) -- Bally Technologies (NYSE:BYI), a leader in slots, video machines, casino-management, interactive applications, and networked and server-based systems for the global gaming industry, announced an agreement for Bally Interactive to provide its iGaming Platform solution to Conrad Punta del Este Resort & Casino in Uruguay, which is owned by the Chilean group Enjoy.

John Connelly, Vice President of Business Development: Bally Technologies, Inc. (Photo: Business Wir ...

John Connelly, Vice President of Business Development: Bally Technologies, Inc. (Photo: Business Wire)

“We are excited to announce an iGaming platform partnership with Bally Technologies which will provide more outstanding benefits and entertainment options for our loyal patrons,” said Conrad Punta del Este Resort & Casino General Manager Juan Eduardo Garcia. “Even more exciting is the fact that this online gaming platform will be offered internationally from our property in Uruguay, strengthening the link between the casino and our overseas customers.”

Through Bally's open iGaming Platform, Enjoy will offer their players online play-for-free poker, slot, and table-game content. This best-in-class content is provided by Bally as well as a number of other top content providers partnering with the Company. As a first step, the online games will be available at the OVO Nightclub & Dayclub, a sophisticated space in the hotel that will open in December.

“The online games will allow us to have a fluid communication with our customers when they return to their home countries, which will increase customer loyalty,” said Garcia. “Also, people who have not visited our facilities may use the platform to redeem bonuses for services that will draw them to Uruguay to live the Conrad experience.”

The online gaming offer will consolidate Conrad as the leading entertainment complex in Latin America, while helping to transform Enjoy into one of the top casino chains and entertainment centers globally.

Bally Technologies' Vice President of Business Development John Connelly said: “Our iGaming platform provides a number of advantages for Conrad Punta del Este. They will have the ability to utilize the technology to drive additional revenue to the property by enabling guests from around the world to stay in contact with the casino while playing for fun and earning exciting rewards. Bally will be providing a wireless and Internet infrastructure to enable a seamless gaming experience across multiple distribution channels.”

About Conrad Hotels & Resorts

Conrad Hotels & Resorts is the contemporary luxury brand of the Hilton Family of Hotels, with 25 hotels and resorts in key destinations across the globe. Conrad offers unique and personalized services for the discerning traveler, creating a world that celebrates individuality in every sense. Another 13 Conrad projects are under development and conversion in the Americas, Asia Pacific, Europe, and the Middle East. All Conrad hotels and resorts participate in the acclaimed Hilton Honors® reward program.

About Enjoy

With 38 years of experience, Enjoy-the only company in this industry listed on the Stock Exchange, is the leading chain of casinos in Chile and the first to install the integrated entertainment concept in the country. Together with Conrad, the company currently operates in Mendoza, Argentina and in major tourist cities Chile: Antofagasta, Coquimbo, Vina del Mar, Pucon, Colchagua and Chiloe, plus Enjoy Santiago, located just minutes from the capital. The company is well known for its wide range of entertainment, including first class entertainment, modern casinos, upscale hotels, national and international cuisine, and modern spa centers in all its areas.

About Bally Technologies, Inc.

Founded in 1932, Bally Technologies (NYSE:BYI) provides the global gaming industry with innovative games, systems, mobile, and iGaming solutions that drive revenue and provide operating efficiencies for gaming operators. For more information, please contact Laura Olson-Reyes, Senior Director, Marketing & Corporate Communications, at 702-584-7742, or visit http://www.ballytech.com. Connect with Bally on Facebook, Twitter, YouTube, LinkedIn, and Pinterest.

This news release may contain “forward-looking” statements within the meaning of the Securities Act of 1933, as amended, and is subject to the safe harbor created thereby. Such information involves important risks and uncertainties that could significantly affect the results in the future and, accordingly, such results may differ from those expressed in any forward-looking statements. Future operating results may be adversely affected as a result of a number of risks that are detailed from time to time in the Company's filings with the Securities and Exchange Commission. The Company undertakes no obligation to update the information in this press release and represents that the information is only valid as of today's date.

– BALLY TECHNOLOGIES, INC. –

Bally Technologies
Laura Olson-Reyes, 702-584-7742
Senior Director, Marketing & Corporate Communications
Lolson-reyes@ballytech.com
Michael Carlotti, 702-584-7995
Vice President of Treasury and Investor Relations
mcarlotti@ballytech.com
Mike Trask, 702-584-7451
Mobile: 702-330-6679
Corporate Communications Manager
MTrask@ballytech.com

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